MAKING IT: Three Simple Ways to Measure and Grow Your Audience

Learn how to set goals and track your progress with analytics. ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [Squarespace]( [MAKING IT. Stories and solutions for the modern entrepreneur.]( Grow Your Online Presence This month, find resources and inspiration to scale your brand at any stage. Whether you’re launching a new website or expanding your offerings, leverage analytics to set and exceed your goals, and learn from other entrepreneurs and creatives who have built their success online. [Analytics]( FEATURED STORY Track Website Analytics to Grow Your Brand Use key metrics to understand your audience, measure your success, and set data-driven goals. [READ MORE]( [Farah Jesani]( Image Credit: Mackenzie Smith Kelley MAKERS Launching a Direct-to-Consumer Business in the Pandemic How Farah Jesani expanded her chai company’s offerings to connect with more customers online. [READ MORE →]( [Scheduling]( KNOW Is Scheduling Software Right for Your Brand? Automating your calendar can save you time, simplify client relationships, and increase your brand’s credibility. [READ MORE →]( [Building a Business during the Pandemic]( MAKERS Building a Successful Brand Through Content How an Australia-based wellness platform leverages online workshops, workbooks, and other resources to stay self-funded. [READ MORE →]( [Jen Kwok]( Image Credit: Justin Hoch MAKERS Turning Creativity into a Career Path Comedian and writer Jen Kwok on learning to engage her online audience across platforms. [READ MORE →]( PRODUCT UPDATES [Unfold App]( UNFOLD Level Up Your Social Posts with Unfold Create beautiful content for your feed with Unfold’s design-forward post templates, created to fit the right specs on your Instagram, Facebook, Pinterest, Twitter, and LinkedIn feeds. With templates for Posts and Stories, find all you need to amplify your social presence in the Unfold app. [Download the Unfold app →]( [Download the Squarespace App]( ANALYTICS Deepen Audience Engagement with Analytics Learn how visitors to your website navigate and engage with your content, and use insights to improve key engagement metrics like Time on Page, Exit Rate, and Bounce Rate. [LEARN MORE →]( Visit the Squarespace Help Center Need help setting up or updating your website? Find in-depth guides and tutorial videos to support you on every step of the way. [Visit Help Center]( SQUARESPACE 225 VARICK ST. NY, NY 10014 [Terms of Service]( | [Privacy Policy]( | [Unsubscribe](