How to manage social media in a down economy

Use these tips to optimize your efforts as the market shifts ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [Visit sproutsocial.com]() [Start Your Trial]() [Managing social media during economic downturn](/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) What Marketers Need To Know About Managing Social Media Through An Economic Downturn 2023 has brought a few economic curveballs, from recession talk to a cost of living crisis and a flood of layoffs. This can make executing a social media marketing strategy challenging, requiring another layer of focus and empathy to ensure your efforts align with the current market. How do you prepare for these conditions? We tapped Carilu Dietrich, an advisor for C-level executives at companies entering hypergrowth. She shares how to successfully navigate social marketing in times of economic pressure to help strengthen your market position and drive loyalty. [Find Out Now →](/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) [Make Your Brand Customer-Centric](=/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) How to Make Your Brand Customer-Centric [+ Examples] A customer-centric strategy—putting customers at the forefront of every business decision—is a great way to encourage loyalty and better connect with your audience. We highlight four brands prioritizing social in their customer-centric strategies, along with learnings your brand can take to become a fan favorite. [Get More Info →](=/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) [Social Advocacy Examples](=/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) 4 Social Advocacy Examples That Prove Authenticity Pays Off Marketers are finding it harder to reach their target audience through organic reach without ad spend. Employee advocacy proves to be a powerful exception. Use these four social advocacy examples for tips and inspiration on how you can master employee amplification, grow brand awareness and drive more sales. [Tell Me More →](=/NTAxLVBUVy05MzgAAAGKN4YX3LfwZEupXCdJlAzsnkDyBWZBhNCSbRGnD0_nXy490FQovvKSvg47RbFvLByu5adUyaY=) [Follow Sprout Social on Twitter]() [Follow Sprout Social on Facebook]() [Follow Sprout Social on Instagram]() [Follow Sprout Social on LinkedIn]() [Follow Sprout Social on Pinterest]() [Follow Sprout Social on YouTube]() Sprout Social, 131 S. Dearborn St., Chicago, IL 60603 | [Unsubscribe]( - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -