Hear me out...Brands need to meet creators on their terms

Tips on empowering creators and more in this week's content round-up ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ ‌ [Visit sproutsocial.com]() [Creators Aren't in the Driver's Seat Yet]() Brands Need to Meet Creators on Their Own Terms Hear me out...If brands are serious about working with creators, they need to acknowledge they’re not the ones calling all the shots anymore and meet creators on their terms. The most successful partnerships start when brands empower creators and put them in the driver’s seat, a tough but necessary shift for a lot of marketers. [Read More →]() [How Generations Use Social]() How Different Generations Use Social Media As social adoption surges across all age groups, understanding how different generations use social media is more important than ever. This guide outlines everything you need to know about the social media behaviors and expectations of each generation, so you can tailor your efforts for maximum impact. [Read More →]() [Manage Instagram DMs]() 3 Ways to Manage Instagram DMs and Avoid Inbox Overload The key to successfully balancing a high volume of Instagram DMs, story mentions, comments and @mentions is having the right systems and tools for the job. We’ll cover how to develop those systems, as well as how Sprout Social can help you further centralize and streamline all of your social messaging workflows. [Read More →]() [Follow Sprout Social on Twitter]() [Follow Sprout Social on Facebook]() [Follow Sprout Social on Instagram]() [Follow Sprout Social on LinkedIn]() [Follow Sprout Social on Pinterest]() [Follow Sprout Social on YouTube]() Sprout Social, 131 S. Dearborn St., Chicago, IL 60603 | [Unsubscribe]( - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -