Masterclass: Why Experiential is the Future of Retail

[ReadWrite Labs] Join Us [Register Now]( to attend this webinar. Wednesday, May 29 10AM PT | 1PM ET Greetings, Consumers don’t care about channels. They care about a unique & personalized experience. When imagining their ultimate in-store experience, consumers look at four major criteria: convenience, product selection, customer service, and store environment. Pairing the right service with the right in-store customer experience is key for retailers. In-store experience will be US retailers’ 2nd largest area of marketing spend, with 55% of retailers investing in it by 2020. If there was a recipe for creating a successful experiential retail concept, what would the ingredients be? And as a technology provider, how should you position your solution for the retail space? What process are retailers using to evaluate, purchase, and implement new technology, including IoT solutions? [Join us]( on May 29 to learn 10 killer experiential retail best practices from two leaders in the next wave of commerce. Our Speakers: [Microsoft Launches Decentralized Identity Tool on Bitcoin Blockchain]( Christophe Biget CEO at iVentures Consulting Christophe is the co-founder and co-CEO of iVentures Consulting, a Management Consulting boutique dedicated to company transformation based in Paris and California. Christophe works with Management Committees of groups and brands in Retail, Fashion, Luxury, and Beauty, helping them to foster innovation and define their transformation strategy and roadmap for the next several years. His clients include LVMH, Kering, L’Oréal and Clarins. [Microsoft Launches Decentralized Identity Tool on Bitcoin Blockchain]( Vincent Diallo Co-founder / Managing partner at Interlace Ventures Vincent is Interlace Ventures co-founder and managing partner, an early stage VC fund focused on commerce transformation. He is a fast growing operations and financial management specialist, a non-conventional executive with a creative spark. [REGISTER]( ReadWrite Labs 2930 Domingo Ave #244 Berkeley, CA 94705 Like us on [Facebook]( Follow us on [Twitter]( Follow us on [Linkedin]( [Unsubscribe](