Southwest Update - Our Action Plan

Sharing our path forward. [View in web browser]( | [View our mobile site]( Hello {NAME} 0 points | RR# 20575688372 [Southwest]( March 31 [Login]( | [Book now]( | [Buy points]( Dear Valued Rapid Rewards® Members, For many travelers in the final weeks of 2022, holiday plans were disrupted by an epic winter storm that impacted airline travel across the nation. A weather event that affected all carriers became a winter preparedness and Crew network event unique to Southwest Airlines®. Not only did we let you down, we also let down our People who heroically serve you. Following these events, we conducted a thorough internal review, working with our Board of Directors, and engaged respected aviation consultancy Oliver Wyman for a third-party assessment. From that work, we have identified key root causes of the event and developed a conclusive action plan to address them. Key root causes: - Winter operations: Insufficient winter infrastructure and equipment in key airport locations, in addition to staffing challenges from the need to rotate Employees outside in bitter winter weather conditions, hindered our ability to keep our Crew networks flowing in the face of Winter Storm Elliott’s scale, velocity, and duration. - Cancellation waves: The pace and volume of close-in cancellations forced our aircraft and Crew Scheduling Teams to rely on time-consuming manual processes that could not keep pace with the volume of individual scheduling issues. - Cross-Team collaboration: Compartmentalized communications and gaps in our process between important operational workgroups resulted in bottlenecks. Our action plan: - Improving winter operations: We are reinforcing airport infrastructure, increasing the availability of winter equipment, and bolstering our overall preparedness for extreme winter conditions. - Accelerating operational investments: We are investing in technology and tools that will improve our recovery during irregular operations. - Enhancing cross-Team collaboration: We are enhancing the way our Teams work and communicate together to streamline decision-making. [Click here]( to read the specific actions we are taking in each category. With this plan in motion, we can move forward and focus on continuing to deliver the reliable operation, high-quality Customer Service, and legendary Hospitality that Southwest is famously known for. We are already off to a great start in 2023, holding the number two spot in on-time performance year-to-date through March, and remain thankful for your continued support of Southwest. We look forward to seeing you onboard again soon. Sincerely, Bob Jordan President & Chief Executive Officer [Facebook]( [Twitter]( [Instagram]( [Customer Service]( [Update preferences]( [Download mobile app]( Data accessed through MaxFlights as of 3/25/23. The account information in this email is only an estimate for a specific point in time. Please reference your Rapid Rewards® account on [Southwest.com]( for the most up-to-date information on available points, tier status, including tier qualifying points or flights, and Companion Pass® qualifying points or flights. [All Rapid Rewards rules and regulations apply](. Cualquier información publicitaria, promocional o de mercadotecnia contenida en este correo electrónico sólo será efectiva y únicamente será aplicable en los Estados Unidos de América. This is a post-only mailing from Southwest Airlines®. Please do not attempt to respond to this message. Southwest Airlines 2702 Love Field Drive Dallas, TX 75235 [1-800-I-FLY-SWA (1-800-435-9792)](tel:1800435-9792) © Copyright 2023 Southwest Airlines Co. All Rights Reserved. You are currently subscribed as: {EMAIL} [Click here to unsubscribe](