Work From Home brand posts for you to enjoy from home; This year may have been canceled but April Fools Day is not and more | Social Media Newsletter

[-]( [Work From Home brand posts for you to enjoy from home]( Time for the break you were planning to take, work from home isn’t as easy walking on a cake, if the brand posts don’t load, refresh the page, and scream “Will this Wi-Fi work for god’s sake?” a [READ MORE]( [-]( [This year may have been canceled but April Fools Day is not]( April Fools Day brand posts turn the frown upside down and also convey to not treat the pandemic as a joke. a [READ MORE]( [-]( [TikTok harnesses celeb power to say Ghar Baitho India]( TikTok’s Ghar Baitho India campaign is an effort to help people stand in solidarity against COVID-19 as they practice social distancing. a [READ MORE]( [-]( [Western Railway’s not so ‘sarkaari’ social media strategy]( From warning ticketless commuters to telling people about COVID-19 precautions, Western Railway social media strategy is full of lyrical references. a [READ MORE]( [Brand stand in solidarity with nature for Earth Hour]( Leveraging the theme of sustainability & climate change, brands reinforce the importance of contributing towards nature with Earth Hour 2020 brand creatives. [READ MORE]( ' [Rio Sanitary Napkins: The era of creating a niche brand]( Earlier this year, Nobel Hygiene, a brand essentially dealing with adult diapers entered the competitive Indian Sanitary Napkins market for a very specific audience. Social Samosa attempts to understand what led to the creation of this niche brand – Rio Sanitary Napkins & the role played by digital in helping them create a footing. [READ MORE]( ' [Inside: Gillette Venus’ portrayal of ‘strong women’]( #WhatsYourRepeat by Gillette Venus, conceptualized by Grey India saluted the grit of women who go through life, chase their dreams, on repeat. We get talking with the brand to delve further into the campaign insight. [READ MORE]( ' [Brand Saga: Alpenliebe – thriving on taste & quirk]( From ‘Jee Lalchaye Raha Na Jaye’ to ‘Bringing Hearts Closer’, Alpenliebe marks 25 years of its presence in India. We traverse through the Alpenliebe advertising journey with a dose of nostalgia. [READ MORE]( ' [Brands revel in nostalgia as Doordarshan re-airs classics]( As DD National starts re-telecasting old shows, many are jumping in to leverage the trending moment with Doordarshan brand topical posts. [READ MORE]( ' [Brands play Bingo with followers on Instagram]( Leveraging an Instagram UGC trend, brands put up Bingo tickets in posts and stories for users to play, share and extend advertising efforts. [READ MORE]( ' [Brands whip up Dalgona Coffee posts]( Recipe for Dalgona Coffee brand posts – equal parts of a topical trend, brand integration, and punny captions. Beat it till you see a froth of brand awareness. [READ MORE]( ' [Check Jobs]( 703, Cosmosplaza Near D.N Nagar Metro Station, Andheri West, Mumbai, Maharashtra 400053 • [View Online]( • [Unsubscribe]( Copyright -SocialSamosa Media LLP Click to [Unsubscribe](