September Recap: ChatGPT for SEO | Digital marketing trends | GA4 + Google Ads audit

[ ] Plus, next Masterclass: Using AI and ChatGPT for Marketing [View this in your browser]( [ ] [Smart Insights]( [About]( [Membership]( [Contact Us]( [ ] [ ] [ ] [ ] [ ] [ ] 29th September 2023 Welcome to your content roundup, This month, we've been sharing our top free and paid resources to help improve your use of SEO and AI in marketing... Our exclusive new Quick Win, [Using AI for SEO with ChatGPT]( for [Business Members]( features 25+ practical techniques for keywords, content, copywriting, link building, and coding, across real-world examples. Our free [Future of Digital Marketing Trends report]( helps you benchmark your current approach to digital, and plan what's next, using original research from 400+ marketers. Why not share with a colleague too? Our updated [SEO report template]( now with additional guidance on using GA4, helps you determine the metrics that matter. Plus don't miss our updated [70-point Google Ads checklist]( integrate your paid media. This week's RACE technique: Define brand value and identity Every business is a brand! It's not just consumer brands that need to consider how their brand is perceived. Our [Brand Toolkit]( showcases many tools to make your brand more engaging and compelling. AI and ChatGPT for Marketing Our next [Business Pro Member exclusive Masterclass]( takes place on Wednesday 11th October, hosted by Dr. Dave Chaffey, with a focus on AI. "Using AI and ChatGPT for Marketing: Integrating Generative AI and Predictive Analytics into your workflows" [Book a demo]( find out more about our quartlery Masterclass series, plus other benefits of [Business Pro Membership]( for your business. See you next month, Dr. Dave Chaffey and the Smart Insights team [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [Recommended Articles](#) [Marketing strategy vs tactics - why the difference matters]( Discover 9 key differences between strategy vs tactics. ‘What is the difference between strategy vs tactics?’ is one of the most common questions… - [Read the full article](. Posted 21 hours ago – [Best practice advice]( [Developing a strong digital brand identity based on research]( Posted 6 days ago – [Trends and innovation]( [10 recommended AI copywriting tools for creating marketing content in 2023]( Posted 1 week ago – [Digital marketing software reviews]( [How to create an actionable customer journey map using RACE]( Posted 2 weeks ago – [Best practice advice]( [Transform your data into actionable insights]( Posted 2 weeks ago – [Best practice advice]( [View Latest Articles]( [Smart Insights Expert Membership]( [New and Updated Member Resources]( [Img_1] [SEO report template]( [Img_1] [AI and Machine Learning for marketing briefing]( [Img_1] [Google Ads Audit Checklist spreadsheet]( [Img_1] [Index of Smart Insights resources and editable templates]( [Img_1] [Latest digital media updates tracker]( [Learn More]( [ ] Resources [Free resources]( [Paid]( [Templates]( Membership [About membership Business benefits]( [En]( now]( Strategy [RACE Framework]( [Strategy advice]( [Tools for Growth]( [ ] Follow Us [linkedin]( [fb]( [tw]( [instagram]( [rss]( This email from Smart Insights is permission-based; you agreed to receive it through opting in at [SmartInsights.com](. [Click here to unsubscribe](. Smart Insights (Marketing Intelligence) Ltd