E-News: How do you drive e-commerce sales in 2021?

[ ] Gain the right skills to create a winning marketing strategy [View this in your browser]( [ ] [Smart Insights]( [About]( [Upgrade Today]( [Contact Us]( [ ] Your rundown of this week's news, tips and updates [ ] [ ] [ ] [ ] [ ] Improve your site's user experience Updated: E-commerce merchandising best practices [Amazon]( The 'findability' of items and the category pages affect the customer at different stages of their buying cycle, this newly updated guide will help you make it easier for customers to navigate and convert to a sale. Join [Professional members]( and get full access to this and other guides in the E-commerce/retail Toolkit to fuel the growth of your business. [Access Guide]( [ ] Retail e-commerce marketing trends for 2021 What do they mean for your marketing strategy today? [Custom Foundations]( With increasingly complex customer journeys in 2021, retailers need an e-commerce marketing strategy that integrates their customers’ experiences from awareness to post-purchase loyalty. Plus, download our free report to discover our recommended strategies and tactics to win more customers. [Learn More]( [ ] Improve Your Marketing Skills Create A Winning Strategy Achieve Business Growth with the RACE Framework [Choose My Plan]( [ ] Maximise conversion Improving basket, checkout and form completion Discover how to optimize your basket, checkout and form completion sequences to provide a seamless journey for customers and maximise conversion. Learn from our module in the Google Analytics Learning Path. [Start Learning]( [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [Recommended Articles](#) [2021 digital marketing trends: 25 practical recommendations to implement]( It's not too late to revisit these digital marketing innovations to… - [Read the full article](. Posted 23 hours ago – [Trends and innovation]( [The Ansoff Model]( Posted 4 days ago [Social media trends 2021: What's working and what isn't this year?]( Posted 5 days ago [Online branding: a digital-centric approach to developing brands]( Posted 6 days ago [What is digital marketing? Tools and templates to define the scope of digital today.]( Posted 7 days ago – [Best practice advice]( [View Latest Articles]( [Smart Insights Expert Membership]( [Recently Updated Member Resources]( [Img_1] [AI and Machine Learning for marketing]( [Img_1] [SOSTAC® Digital Marketing Planning Guide]( [Img_1] [Q2 2021 online marketing statistics compilation]( [Img_1] [Q2 2021 online marketing benchmarks statistics compilation]( [Img_1] [Digital marketing plan workbook]( [Upgrade Today]( [ ] Follow Us [linkedin]( [fb]( [tw]( [instagram]( [rss]( This email from Smart Insights is permission-based; you agreed to receive it through opting in on [SmartInsights.com](. [Click here to unsubscribe](. Smart Insights (Marketing Intelligence) Ltd