E-News: Social listening techniques | Bring structure to your social media efforts

[ ] Plus, plan your next big marketing campaign using the 5-step RACE Framework [View this in your browser]( [ ] [Smart Insights]( [About]( [Upgrade Today]( [Contact Us]( [ ] Your rundown of this week's news, tips and updates [ ] [ ] [ ] [ ] [ ] Learn the ins and outs of social listening Module in the Social Media Marketing Learning Path [Module in Social Media Marketing Learning Path]( Marketers often think of social media as a channel where they can share content. But you can also use social media as a research tool to understand what your audiences are discussing and what they’re interested in. [Access Learning Path]( [ ] Support your business with social media Updated: Social media marketing strategy workbook [Social Media Marketing Radar]( Bring structure to your social media efforts and grow your business with our newly updated social media marketing strategy workbook. This guide will help you create a social media strategy and define your KPIs. [Access Resource]( [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] Need to create a winning marketing campaign? Plan your strategy across the RACE Framework [RACE]( Whether you need to grow brand awareness, increase sales, or improve lead generation, we've got the tools and techniques to support your growth. Learn how the RACE Framework can help you track and manage your campaigns clearly. [Read The Blog]( [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [ ] [Recommended Articles](#) [E-commerce conversion rates 2021 - how do yours compare?]( E-commerce conversion rate and lead generation stats for desktop and mobile devices for benchmarking averages across… - [Read the full article](. Posted 2 hours ago – [Digital marketing statistics]( [Need to create a winning marketing campaign? Plan your strategy across the RACE Framework.]( Posted 22 hours ago – [Models and frameworks]( [Technology product marketing lifecycle strategies for your IT/High tech business]( Posted 4 days ago – [Trends and innovation]( [Healthcare marketing strategies to increase customer conversion and retention]( Posted 5 days ago – [Trends and innovation]( [Digital marketing training to future-proof your career]( Posted 6 days ago – [Best practice advice]( [View Latest Articles]( [Smart Insights Expert Membership]( [Recently Updated Member Resources]( [Img_1] [Marketing budget spreadsheet template]( [Img_1] [Persona research guide]( [Img_1] [Retail e-commerce marketing trends]( [Img_1] [Email marketing trends 2021]( [Img_1] [Win more customers]( [Upgrade Today]( [ ] [ ] [ ] Resources [Free resources]( [Premium resources]( [Templates]( [Ebooks]( [Courses]( Membership [Member options]( [Member resources]( [Why join?]( [Support & FAQ]( [Team Membership]( Strategy [Plan]( [Reach]( [Act]( [Convert]( [Engage]( [ ] Follow Us [linkedin]( [fb]( [tw]( [instagram]( [rss]( This email from Smart Insights is permission-based; you agreed to receive it through opting in on [SmartInsights.com](. [Click here to unsubscribe](. Smart Insights (Marketing Intelligence) Ltd