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What is brand positioning and why aren't you doing it yet?

From

smartinsights.com

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info@smartinsights.com

Sent On

Sun, May 12, 2024 10:28 AM

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Hi {NAME}, If you're unsure what brand positioning is, it involves showing your customers your value

Hi {NAME}, If you're unsure what brand positioning is, it involves showing your customers your value and why they should pick you over their competitors. To create a strong brand position you first have to understand your current brand and review what you want to highlight to your audience. Here are two viewpoints to consider: - Imagine your brand as a person. What is unique about them? What qualities do they have? - Consider your customers’ perspective. How are you perceived by them? In [my updated blog](, I'll be explaining more about what brand positioning is and why it is important for businesses of any size. See you next week, Amelia Cooper Head of Content, Smart Insights If you'd rather not receive email updates you can [unsubscribe](.

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want value unsure unsubscribe unique understand review rather qualities pick person perceived important highlight first explaining customers create consider competitors businesses brand audience

smartinsights.com

Amelia Cooper

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