Chart a path to less office drama with team rules

CEOs on social media can enhance a company's image | practice | Chart a path to less office drama with team rules Created for {EMAIL} | [{NAME}]( at [{NAME}]( [For more relevant content - Update Your Profile]( | [Web Version]( October 20, 2023 CONNECT WITH SMARTBRIEF  [LinkedIn]( [Facebook]( [Twitter]( [SmartBrief on Leadership]( Innovative Ideas. Ahead of the Curve. [SIGN UP]( ⋅ [SHARE]( ADVERTISEMENT Leading the Way [] [CEOs on social media can enhance a company's image]( [CEOs on social media can enhance a company's image]( (Feodora Chiosea/Getty Images) Research shows people trust a company whose CEO has a presence on social media, and experts recommend executives be personable and authentic while maintaining boundaries of privacy, especially around their family. "People don't just buy a brand," says Michelle Kennedy, CEO of Peanut. "They want to know more about who's behind it and how they live. Do they represent the values that they say they do? I think that is very important." Full Story: [Raconteur (UK)]( (10/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Put it into practice: Experts say that [having an online presence makes CEOs better positioned to get ahead of a crisis]( and they can personally answer complaints and build trust with customers and other stakeholders. "Audiences want to hear from an individual. It's hard to be social with a company," says Andrew Williams, senior managing director and corporate reputation specialist at FTI Consulting. [] SmartBrief on Leadership [] [Chart a path to less office drama with team rules]( [Chart a path to less office drama with team rules]( (Prostock-Studio/Getty Images) A new manager successfully transformed a dysfunctional department by bringing the team together to define their Rules for Success -- a set of guidelines that helped solve problems and disputes with clarity, writes leadership consultant Art Petty. By answering seven key questions, the team created actionable operating principles that focused on communication, collaboration and accountability. Full Story: [SmartBrief/Leadership]( (10/19) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Put it into practice: To create your team's own Rules of the Road, determine the appropriate questions, gather as a team to [develop action-focused answers]( and ensure they're in line with your organization's values, Petty recommends. Then use them if your department is in a quandary over hybrid work. [] [Read more]( from Art Petty on SmartBrief on Leadership [] Smarter Communication [] [Seeking more gender diversity? Strip bias from ads]( Women may think they're not a good fit for job environments when advertisements seek "strong," "aggressive" and "confident" applicants, among other terms, which dissuade many from applying, research from UCLA assistant professor Joyce He and University of Toronto's Sonia Kang indicates. Swapping out such language "not only increases interest among potential female job candidates but also appeals to a significant portion of men, as well," Carla Fried writes, noting that this can help companies narrow gender gaps. Full Story: [UCLA Magazine/Anderson Review]( (10/18) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Put it into practice: De-bias job ads -- removing "ambitious" and "assertive" as well a typically female-assumed traits such as "compassionate" and "understanding" -- to attract more women and men who don't identify as strongly masculine, the researchers say. ["Entrepreneurial" and "outspoken" are other words often associated with men.]( Free eBooks and Resources Free eBooks and resources brought to you by our sponsors - [Nonverbal Communications Skills -- The 10 Skills You Need to Learn]( - [70+ Excel Keyboard Shortcuts for Windows (Free Cheat Sheet)]( - [Best Practices for Email Etiquette]( - [11 Habits That Will Give You A Complete And Successful Life]( - [Creating Positive Habits - The Ultimate Guide]( [] Smarter Strategy [] - [Partner with influencers, or create your own, to boost the bottom line]( BBC (10/18) [] - [Failure is inevitable, so why not learn from it?]( Vistage Research Center (10/18) [] - [Refresh old processes with these 7 strategies]( Forbes (tiered subscription model) (10/19) [] Smarter Living Get your mind and body right each Friday [] [Fun, playful workouts may be more beneficial]( [Fun, playful workouts may be more beneficial]( (Pixabay) A playful, fun, less-regimented attitude toward exercise may help adults experience better mind-body benefits, researchers say. Author and exercise physiologist Tom Holland says making exercise fun can help people stick with it because it reduces their perception of exertion and allows them to get a more effective workout, while biomechanist Katy Bowman says a more playful exercise attitude can bring joy and help meet mental health needs. Full Story: [AARP]( (10/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Daily Diversion [] [Extreme close-up images win micro-photography contest]( A colorful microscopic image of the optic nerve of a rodent taken by Hassanain Qambari, with help from Jayden Dickson, has taken the top honor in the 49th annual Nikon Small World Photomicrography Competition. Other extreme closeup images include the fangs of a tarantula, the head of a matchstick catching fire and crystallized sugar syrup resembling stacks of torn paper. Full Story: [My Modern Met]( (10/18) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] SmartBrief Podcast Network [] [Experts discuss environmental liability, VPPAs]( Environmental liability (E-liability) introduces a simple, accurate, and verifiable calculation for the total cradle-to-gate emissions of any product or service. Karthik Ramanna from the University of Oxford explains the basics of E-liability and makes the case for why companies, standards setters and regulators all around the world should be familiarizing themselves with the concept of E-liability. Meanwhile, Vance Merolla from Colgate-Palmolive shares lessons learned from the process of sourcing energy for some of the company's operations via a virtual power purchase agreement (VPPA). Full Story: [Renewable Energy SmartPod]( (10/18) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] SmartBreak: Question of the Day [] Osamu Shimomura, whose work with green fluorescent protein won a Nobel Prize in chemistry, is most associated with what animal? [Vote]( [firefly]( [Vote]( [jellyfish]( [Vote]( [platypus]( [Vote]( [Tasmanian devil]( [] About The Editor [] Candace Chellew Candace Chellew Chellew While listening to [a podcast the other day on aging]( (yes, I'm that many years old), the guest suggested reframing exercise as your "movement practice." That took much of the baggage of the word "exercise" away. I've considered what kind of "movement practice" would keep me motivated, like yoga or weight lifting. When it's fun, we get a better workout, [says exercise physiologist Tom Holland](. What fun workouts do you do? [Tell me](mailto:candace.chellew@futurenet.com). I might try them! If this newsletter helps you, please tell your colleagues, friends or anyone who can benefit. Forward them this email, or [send this link](. What topics do you see in your daily work that I should know about? Do you have praise? Criticism? [Drop me a note](mailto:candace.chellew@futurenet.com). And don't forget to send me photos of your pets, your office and where you spend your time off. [LinkedIn]( [Twitter]( [Facebook]( [Email]( Sharing SmartBrief on Leadership with your network keeps the quality of content high and these newsletters free. Help Spread the Word [SHARE]( Or copy and share your personalized link: smartbrief.com/leadership/?referrerId=japnABMSAp [] [] Who Said It? 'I contain multitudes' is a cool thing to remind yourself. Margot Robbie or Danny DeVito [Check your answer here.]( [LinkedIn]( [Twitter]( [Facebook]( [Email](   SmartBrief publishes more than 200 free industry newsletters - [Browse our portfolio]( [Sign Up]( | [Update Profile]( | [Advertise with SmartBrief]( [Unsubscribe]( | [Privacy policy]( CONTACT US: [FEEDBACK](mailto:leadership@smartbrief.com) | [ADVERTISE](mailto:lengel@smartbrief.com) SmartBrief, a division of Future US LLC © Full 7th Floor, 130 West 42nd Street, New York, NY, 10036