Dentsu X, Gut, Vital Farm set Twitter's old logo free

Episode Four lets kids judge Cannes Lions winners | Dentsu X, Gut, Vital Farm set Twitter's old logo free | Johannes Leonardo unveils "Instagram Connections" Created for {EMAIL} | [Web Version]( August 3, 2023 CONNECT WITH 4A's  [LinkedIn]( [Facebook]( [Twitter]( [4A's SmartBrief]( News for the advertising, media, and marcom industries [SIGN UP]( ⋅ [SHARE]( ADVERTISEMENT Top Story [] [Episode Four lets kids judge Cannes Lions winners]( [Episode Four lets kids judge Cannes Lions winners]( (Calvin Lyte/Vimeo) Episode Four decided to let children judge this year's Cannes Lions winners via the "Cannes Cubs" awards, hosted by Jae Goodman, former Creative Arts Agency and Observatory CEO and current CEO of Superconnector Studios. A short film shows what kids thought of the ads and which ones they picked as their favorite. Full Story: [Ad Age (tiered subscription model)]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Creative [] [Dentsu X, Gut, Vital Farm set Twitter's old logo free]( [Dentsu X, Gut, Vital Farm set Twitter's old logo free]( (VItal Farms/Instagram) Gut Miami and Dentsu X created an out-of-home campaign for Vital Farms in San Francisco that uses Twitter's rebrand as X to promote the brand's animal welfare. Ads display the old Twitter logo with the copy, "Roam Free, Little Bird. Live The Way Our Hens Do." Full Story: [MediaPost Communications (free registration)]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [Johannes Leonardo unveils "Instagram Connections"]( [Johannes Leonardo unveils "Instagram Connections"]( (Instagram/YouTube) Johannes Leonardo created an "Instagram Connections" campaign, which explores how real teenagers use the platform to form bonds, in two films, "[Send Off](" and "Small Fries." The "campaign captures the raw essence of modern youth, showcasing their connections in a way that feels genuine and unfiltered," says Johannes Leonardo's Jeph Burton. Full Story: [Ad Age (tiered subscription model)]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Agency Insider [] [22Squared's Sairam: Stand firm on LGBTQ+ support]( Shobha Sairam, chief strategy officer at 22Squared, urges marketers to commit to diversity and stand strong to support the LGBTQ+ community, unlike some who abandoned Pride campaigns this year. "A silent brand on the sidelines of an important cultural conversation is a brand that is meaningless at best and irrelevant at worst," Sairam writes. Full Story: [Muse by Clio]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [How small agencies can better promote themselves]( Fred Pfaff, president of Fred Pfaff Inc, and Toni Lee, owner of Toni Lee Communications, offer seven tips on how agencies -- small and big -- can market themselves, including taking the lead on press for creative work, entering awards shows and promoting internal culture. "It's the work you are doing inside, the interesting stories that actually make clients want to come work with you," Pfaff says. Full Story: [Ad Age (tiered subscription model)]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( Free eBooks and Resources Free eBooks and resources brought to you by our sponsors - [AI Terms Cheat Sheet]( - [Getting Started with Apache Hadoop]( - [12 Ways to Approach the Cybersecurity Skills Gap Challenge in 2023]( - [Data Center Acronyms Cheat Sheet]( - [6 Worthless Security Tactics That Won't Go Away]( [] Agency News [] [WPP, VMLY&R reign at NY Festivals Advertising Awards]( Holding Company of the Year was awarded to WPP at the New York Festivals Advertising Awards -- the second year in a row that WPP won that honor -- and its agency VMLY&R won Global Network of the Year. In addition, VMLY&R Commerce US won Agency of the Year and the Grand Award for its "Oreocodes" campaign. Full Story: [Adweek]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Media & Technology Trends [] [Profitero tests AI chatbot]( Ask Profitero, a chat-based assistant from Publicis' Profitero unit that combines artificial intelligence with e-commerce data, has entered testing with companies like Colgate-Palmolive. The chatbot can field conversational queries about topics like what images lead to sales or what products people bought the most during a particular period. Full Story: [MediaPost Communications (free registration)]( (8/2), [Digiday (tiered subscription model)]( (8/2), [Ad Age (tiered subscription model)]( (8/2) [LinkedIn]( [Twitter]( [Facebook]( [Email]( Sharing 4A's SmartBrief with your network keeps the quality of content high and these newsletters free. Help Spread the Word [SHARE]( Or copy and share your personalized link: smartbrief.com/aaaa/?referrerId=iXmpAZYZQV [] [] I have loved you all so much and enjoyed making art for you. [Paul Reubens aka Pee-wee Herman](, actor, comedian 1952-2023 [LinkedIn]( [Twitter]( [Facebook]( [Email]( LEARN MORE ABOUT 4A's: [Homepage]( | [Training Programs]( | [All Upcoming Events](   SmartBrief publishes more than 200 free industry newsletters - [Browse our portfolio]( [Sign Up]( | [Update Profile]( | [Advertise with SmartBrief]( [Unsubscribe]( | [Privacy policy]( CONTACT US: [FEEDBACK](mailto:aaaa@smartbrief.com) | [ADVERTISE](mailto:dmalouf@smartbrief.com) SmartBrief, a division of Future US LLC © Full 7th Floor, 130 West 42nd Street, New York, NY, 10036