GS&P takes kids to work at Xfinity | Hanson Dodge crafts L'Humor for L.A. comedy club | Astronaut denounces space for Martin Agency, Busch
Created for {EMAIL} | [Web Version]( March 31, 2023
CONNECT WITH 4A's [LinkedIn]( [Facebook]( [Twitter]( [4A's SmartBrief]( News for the advertising, media, and marcom industries [SIGN UP]( ⋅ [SHARE](
[] Top Story
[] [GS&P takes kids to work at Xfinity](
[GS&P takes kids to work at Xfinity]( (SOPA Images/Getty Images)
Children work on a 10G network alongside adults in the humorous 60-second "Bring Your Kid to Work Day" spot that Goodby Silverstein and Partners created for Xfinity. "I am not spending eight hours at school to come home and deal with latency issues," says one child as he sips a coffee. Full Story: [ShootOnline (free content)]( (3/30), [Muse by Clio]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( Shelf Stable Milk for Schools
Realize the operational efficiencies, sustainability potential, and cost savings of including aseptic cartons for dairy milk within your school lunch program. [Read More]( ADVERTISEMENT: [] Creative
[] [Hanson Dodge crafts L'Humor for L.A. comedy club](
Hanson Dodge created a L'Humor fragrance to mark the 14th anniversary of Los Angeles' Mission Improvable's Westside Comedy Theater. The scent offers a "waft of witticism," and is promoted on social, digital and print, with attendees to the theater's 14th-anniversary party receiving sample spritzers. Full Story: [Adweek]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [Astronaut denounces space for Martin Agency, Busch](
[Astronaut denounces space for Martin Agency, Busch]( (Busch Beer/YouTube)
The Martin Agency's latest spot for Busch features Doug Hurley, former SpaceX and NASA astronaut, making the "Case Against Space." Hurley explains that zero-gravity conditions ruin beer and announces that the brand plans to make a One Tree Planted donation for every Busch Light case sold "to help save our Earth, so we can save our beer." Full Story: [Muse by Clio]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Agency Insider
[] [Libby Brockhoff: Why women need to be a team](
Libby Brockhoff, CEO of Odysseus Arms, explains seven ways women in agencies can be each other's allies. "Advertising is a team sport. When women play as a team, we change things," Brockhoff writes. Full Story: [Ad Age (tiered subscription model)]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [BSSP's Cierra Moore talks inclusivity, strategy](
Cierra Moore, strategy director at Butler, Shine, Stern & Partners, talks about her role at the agency, why she loves her job and how she sees her contribution to the industry. "What I want my legacy to be is not only making the room more diverse and more inclusive but free to really be in those rooms," Moore says. Full Story: [Muse by Clio]( (3/29)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( Free eBooks and Resources Free eBooks and resources brought to you by our sponsors - [4 Simple Productivity Improvement Points To Dominate Your Day](
- [The Ultimate Guide To Developing Self-Discipline](
- [30 Life Lessons Learned in 30 Years](
- [How to Find Average Salary Information for US Workers](
- ["I Will Teach You to be Rich" Book Summary]( [] Agency News
[] [Fred Levron is leaving Dentsu Creative](
Fred Levron, global chief creative officer at Dentsu Creative, is leaving the agency "by mutual agreement," effective mid-April. "We thank Fred for his energy and commitment to the transformation of Dentsu Creative and wish him success in his next challenge," the company stated. Full Story: [Ad Age (tiered subscription model)]( (3/30), [Adweek]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Media & Technology Trends
[] [Meta intros AI-powered filters for brand suitability](
Meta's new brand suitability tools for Instagram and Facebook use artificial intelligence to let brands designate desired placement safety levels and obtain transparency reports. Tests with Zefr and at least 25 companies found that the filters were 99.9% effective. Full Story: [Ad Age (tiered subscription model)]( (3/30), [MediaPost Communications (free registration)]( (3/30), [Social Media Today]( (3/30)
[LinkedIn]( [Twitter]( [Facebook]( [Email](
Sharing 4A's SmartBrief with your network keeps the quality of content high and these newsletters free.
Help Spread the Word
[SHARE](
Or copy and share your personalized link:
smartbrief.com/aaaa/?referrerId=iXmpAZYZQV [] [] Who Said It? Life seems to be a series of accidents.
John Jakes or Gordon Moore [Check your answer here.]( [LinkedIn]( [Twitter]( [Facebook]( [Email]( LEARN MORE ABOUT 4A's:
[Homepage]( | [Training Programs]( | [All Upcoming Events](
SmartBrief publishes more than 200 free industry newsletters - [Browse our portfolio](
[Sign Up]( | [Update Profile]( | [Advertise with SmartBrief](
[Unsubscribe]( | [Privacy policy](
CONTACT US: [FEEDBACK](mailto:aaaa@smartbrief.com) | [ADVERTISE](mailto:dmalouf@smartbrief.com)
SmartBrief, a division of Future US LLC ©
Full 7th Floor, 130 West 42nd Street, New York, NY, 10036