Adam&EveDDB, Temptations intro "Tasty Human" cat treats

Fred & Farid, Concern create "#UnfortunatelyFakeNews" | Saatchi & Saatchi unveil the Toyota 2022 Tundra | Adam&EveDDB, Temptations intro "Tasty Human" cat treats Created for {EMAIL} | [Web Version]( September 20, 2021 CONNECT WITH 4A's  [LinkedIn]( [Facebook]( [Twitter]( [4A's SmartBrief]( [4A's SmartBrief]( News for the advertising, media, and marcom industries [SIGN UP]( ⋅ [SHARE]( ADVERTISEMENT Top Story [] [Fred & Farid, Concern create "#UnfortunatelyFakeNews"]( [Fred & Farid, Concern create "#UnfortunatelyFakeNews"]( (Concern Worldwide US/YouTube) Fred & Farid Los Angeles has created an #UnfortunatelyFakeNews campaign for Concern Worldwide that features more than 50 fake news headlines showing what the world's wealthiest could be doing to eliminate extreme poverty. The push features preroll videos with news anchors breaking fake news stories until copy is revealed reading, "#UnfortunatelyFakeNews. Until it's real, please donate." 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The action-packed ad features Toyota vehicles that have led to the creation of the 2022 Tundra, with many nods to moments in the automaker's history, including its appearance in "Back to the Future" and a California nurse using his Toyota Tundra to rescue people from a 2018 wildfire. Full Story: [Ad Age (tiered subscription model)]( (9/19) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [Adam&EveDDB, Temptations intro "Tasty Human" cat treats]( [Adam&EveDDB, Temptations intro "Tasty Human" cat treats]( (Temptations Brand/YouTube) Adam&EveDDB London has created two 15-second spots for Temptations that introduce the brand's limited-edition "Tasty Human" treats for cats to celebrate Halloween. The ads show cat owners talking about Halloween plans and stocking up on the treats as their feline friends eye them hungrily. Full Story: [Ad Age (tiered subscription model)]( (9/17) [LinkedIn]( [Twitter]( [Facebook]( [Email]( The loop isn’t closed until you see a sale. 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[This report]( explores how to unify journeys across devices, browsers, and apps to create clean, dependable analytics that help you stay ahead ahead of the market. [Download the Report]( ADVERTISEMENT: Featured Content Sponsored content from Expedia Group Media Solutions [Travel Recovery Trend Report Q2: The Recovery Continues]( the first quarter of 2021, we saw a number of positive signs for the travel industry as it started to emerge from the pandemic. The second quarter of the year saw further encouraging trends—including strong global search growth, rising international searches, and lengthening search windows—which give more cause for optimism. Explore these current trends, and more, in [this snapshot of key findings taken from our latest Travel Recovery Trend Report](.   [] Agency News [] [Cannes reveals top 3 creative N. America agencies]( Cannes Lions' Lions Creativity Report reveals the top ranked agencies worldwide for creativity, writes columnist Richard Whitman. 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While Facebook and Google dominate digital ad budgets, Amazon gave advertisers the most confidence with 43% saying so, followed respectively by Google and TV (37%), Instagram (36%), and Facebook and YouTube (35%). Full Story: [eMarketer]( (9/17) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] 4A's News [] [Webinar: Important advertiser & agency insights]( Join 4A's President and CEO Marla Kaplowitz as she joins Association of National Advertisers CEO Bob Liodice in a [free Sept. 24 webinar](, organized by the Out of Home Advertising Association of America. Learn how DEI efforts can grow the advertising business, among other topics. Learn [more and register](. 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