We've all been disrupted, and that's an opportunity

Vision and planning are how you survive a crisis | We've all been disrupted, and that's an opportunity | 3 ways brands can grow despite this crisis Created for {EMAIL} | [Web Version]( April 15, 2020 CONNECT WITH SMARTBRIEF  [LinkedIn]( [Facebook]( [Twitter]( [SmartBrief on Leadership]( [SmartBrief on Leadership]( Innovative Ideas. Ahead of the Curve. [SIGN UP]( ⋅ [SHARE](  [] Leading Edge [] [Vision and planning are how you survive a crisis]( Neither hope nor pessimism will help leaders as much as declaring a vision and outlining a plan to get there, writes Michael Hyatt. He gives as an example the Apollo 13 lunar mission, in which astronauts and ground control were able to acknowledge the disaster occurring while creating a way forward. Full Story: [Michael Hyatt]( (4/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [We've all been disrupted, and that's an opportunity]( The silver lining to this pandemic could be that people start thinking in new ways because their old routines were suddenly disrupted, much like Isaac Newton's scientific breakthroughs famously happening while in isolation during London's 1665 plague, writes Nick Tasler. "I am suggesting that while on detour from the desensitizing routine of daily life, you might finally connect the dots between the person you are and the person you can become," he writes. Full Story: [Nick Tasler]( (4/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [Desperate times call for human measures!]( Unite and support employees with mission-critical solutions that replace isolation with recognition, connection, and celebration. Try Life Events®, Conversations®, and Social Recognition® free through March 2021. [Keep teams connected and strong](. ADVERTISEMENT: [] Video Insights on Leadership [] [] [3 ways brands can grow despite this crisis]( Companies should be using this time to ensure their brands have a clear public differentiation, fulfill the needs of their best customers and rally employees around that mission, says Denise Lee Yohn in this blog post and [video](. "You will have to devote some dollars to differentiate your brand, but it's a much safer spend than having to resort to price decreases or promotions," she says. Full Story: [SmartBrief/Leadership]( (4/14) [LinkedIn]( [Twitter]( [Facebook]( [Email]( What's your virtual employee style? If you're new to being remote, your new schedule probably varies from when you were in office. [Take this quiz]( to find out what type of virtual employee you are to learn how to overcome your unique challenges and maintain productivity. ADVERTISEMENT: [] Strategic Management [] [A director's advice for what boards should be doing]( Cash flow for unexpected expenses, executive succession planning and the viability of the organization's business model are just three of the concerns facing corporate boards, writes 3M and Chevron board member Dambisa Moyo. "Most of all, boards should help form a realistic view on whether a downdraft in the company share price -- and indeed the economy in its entirety -- is a temporary blip or reflects a more permanent trend or industry change," Moyo writes. Full Story: [Harvard Business Review online (tiered subscription model)]( (4/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Smarter Communication [] [Working from home is messy, and that's fine]( Boundaries matter in a work-from-home environment, with the caveat that separating work from the rest of your life is easier said than done, Jeanine Turner writes. "Set specific times for work or school activities, and other times that are solely devoted to family, but realize that you may not be able realistically to work in the same concentrated periods of time you used to," she writes. Full Story: [Fast Company online]( (4/14) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Customers First A weekly look at serving customers better [] [Go beyond transactions to connect with customers]( Educational content and helping with a cause are just two methods of connecting with customers in unusual ways during this unusual time, writes Brighter Click owner Colby Flood. "Making a difference in your client's life should be a priority within your business," Flood writes. Full Story: [CustomerThink]( (4/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] In Their Own Words [] [Why you can't be a superhero in a crisis]( A crisis "is not the time to put on your Superman cape and think you can fly around and protect everything yourself," says Pam Fields, president of Fieldwork and a former CEO. "If you create a culture of help and helpfulness, you're much better positioned to deal with bumps in the road, however large," she says. Full Story: [LinkedIn]( (4/14) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Daily Diversion [] [McCartney's written lyrics go for almost $1M at auction]( McCartney's written lyrics go for almost $1M at auction McCartney in 1968 (C. Maher/Getty Images) A copy of the lyrics to The Beatles' 1968 hit "Hey Jude," written out by Paul McCartney for the band to use while recording the track, has fetched $910,000 at auction. The handwritten lyrics were part of an auction held to mark the 50th anniversary of the band's breakup. Full Story: [CNN]( (4/11) [LinkedIn]( [Twitter]( [Facebook]( [Email]( Sharing SmartBrief on Leadership with your network keeps the quality of content high and these newsletters free. Refer 10 new readers to receive one year of digital access to The New York Times. Experience groundbreaking reporting, commentary, documentaries and more. [SHARE]( Or copy & share your personalized link: smartbrief.com/leadership/?referrerId=japnABMSAp [] [] Experience is a hard teacher because she gives the test first, the lesson afterward. Vernon Law, Major League Baseball pitcher [LinkedIn]( [Twitter]( [Facebook]( [Email](   SmartBrief publishes more than 200 free industry newsletters - [Browse our portfolio]( [Sign Up]( | [Update Profile]( | [Advertise with SmartBrief]( [Unsubscribe]( | [Privacy policy]( CONTACT US: [FEEDBACK](mailto:leadership@smartbrief.com) | [ADVERTISE](mailto:lengel@smartbrief.com) SmartBrief, Inc.®, 555 11th ST NW, Suite 600, Washington, DC 20004 Â