TBWA's Jean-Marie Dru talks music, disruption

Grey New York, Walgreens reveal hidden skin sun damage | Lucky Generals, timeTo warn Cannes Lions about #MeToo | David Miami, MullenLowe unveil "Stranger Things" Whopper Created for {EMAIL} | [Web Version]( June 14, 2019 CONNECT WITH 4A's  [LinkedIn]( [Facebook]( [Twitter]( [4A's SmartBrief]( [4A's SmartBrief]( News for the advertising, media, and marcom industries [SIGN UP]( ⋅ [FORWARD]( [] Top Story [] [Grey New York, Walgreens reveal hidden skin sun damage]( [Grey New York, Walgreens reveal hidden skin sun damage]( (Walgreens/YouTube) Grey New York's new 30-second spot for Walgreens features people's shock as they are shown the hidden sun damage on their skin through UV imaging and ends with the line, "Save your skin today." The spot is running across US TV and social. [Ad Age (tiered subscription model)]( (6/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( Comprehensive ad management for audiences worldwide Looking for simplicity in a sea of complexity? Discover the ad management solution that redefines how you work. [Show me how.]( ADVERTISEMENT [] Creative [] [Lucky Generals, timeTo warn Cannes Lions about #MeToo]( Lucky Generals and UK organization timeTo have launched a campaign to remind Cannes Lions attendees about #MeToo, with ads at Nice airport in France that feature possible conversations at the event that could be construed as sexual harassment and all end with the question, "Where do you draw the line?" The global push includes a video where a woman at the festival is pressured by a male colleague to stay at a party and finally share a cab, with each of his unacceptable remarks accompanied by a red line appearing on screen. [Adweek (tiered subscription model)]( (6/12), [Campaign US (free registration)]( (6/12), [Ad Age (tiered subscription model)]( (6/12) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [David Miami, MullenLowe unveil "Stranger Things" Whopper]( [David Miami, MullenLowe unveil "Stranger Things" Whopper]( (Burger King/YouTube) David Miami and MullenLowe US created a campaign for Burger King, in collaboration with Netflix and Coca-Cola, which celebrates the new season of "Stranger Things" and introduces the limited-edition Upside Down Whopper, which will be available at only 11 locations in homage to the show's character Eleven. A 60-second video teases the burger with a take on the show's title sequence, and the campaign includes icons on cups containing Coca-Cola that can be scanned by customers with Burger King's app to win daily prizes. [Adweek (tiered subscription model)]( (6/13), [MediaPost Communications]( (6/13), [The Drum (free registration)]( (6/13), [Fast Company online]( (6/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( How is marketing changing in 2019? Digital-first marketing strategies are obsolete. To succeed in 2019, marketers need to adopt a data-first mindset that takes in the entire customer journey. Learn how top brands are already doing so. [Get the ebook](. ADVERTISEMENT [] Agency Insider [] [McCann Worldgroup's Lund on a different advertising golden age]( McCann Worldgroup's Mark Lund writes that effective creativity is what's needed to tackle an increasingly fragmented consumer journey across multiple channels and a world where people crave meaningful experiences, not just products, from brands. "The superpower that can communicate to the heart of the consumer on these issues is creativity," he writes, noting, "We are in another golden age of advertising. It just looks different." [The Drum (free registration)]( (6/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [TBWA's Jean-Marie Dru talks music, disruption]( TBWA's Jean-Marie Dru talks music, disruption Dru (Andreas Rentz/Getty Images) TBWA Worldwide Chairman Jean-Marie Dru talks in this podcast about his work with UNICEF France and the French Academy of Medicine Foundation, his passion for music documentaries and examples of innovation that are helping to tackle societal issues. "I believe we need more disruption, both in the world we are living in and in the companies we are working for," he says. [Ad Age (tiered subscription model)]( (6/12) [LinkedIn]( [Twitter]( [Facebook]( [Email]( . SmartBrief Reader Survey us what you think]( feedback on how we can improve our newsletters? SmartBrief is interested in hearing from you! Click the following link to take a 10-minute survey and help us advance our newsletters. [Start the survey now!]( [] Agency News [] [Wunderman Thompson introduces NYC leadership team]( WPP's Wunderman Thompson has revealed the New York City leadership team that will report to CEO Joe Crump, including Sherine Kazim as chief experience officer, Helder Santo as chief client officer and Michael Asaro as chief operations officer. Ingrid Bernstein has been appointed chief planning officer, the chief data officer position will be shared by Arun Kumar and Will Sandwick, and Crump says, "This is a team of industry stars." [Adweek (tiered subscription model)]( (6/13), [Campaign US (free registration)]( (6/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Media & Technology Trends [] [Project OAR bolsters ad standardizing initiatives]( Fox has joined Project OAR, a group formed by Vizio to standardize connected TV advertising, which includes industry heavyweights such as FreeWheel, Xandr, Disney Media Networks, Warner Media, NBCUniversal and CBS. OAR also formed an agency advisory committee with Omnicom Media Group, Publicis Media, GroupM, Havas, Horizon Media, IPG/Magna and Dentsu Aegis Network. [MediaPost Communications]( (6/13), [The Drum (free registration)]( (6/13), [Ad Age (tiered subscription model)]( (6/13), [Adweek (tiered subscription model)]( (6/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Association News [] [StratFest | Oct. 15-17 | New York City]( StratFest | Oct. 15-17 | New York City Power to the people! As consumers gain more influence over brands than ever, marketing strategy needs to adapt -- fast. Come to the only strategists and planners conference for expertise, networking and hands-on workshops offering practical guidance. [Learn more here](. 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