Why companies need more female directors

Don't assume women are more risk-averse than men | Former Coca-Cola exec joins Honest Co. board | Why companies need more female directors Created for {EMAIL} | [Web Version]( November 20, 2018 CONNECT WITH NEW  [LinkedIn]( [Facebook]( [Twitter]( �� [NEW SmartBrief]( [NEW SmartBrief]( Gender equality news for retail, CPG, financial services and tech [SIGN UP]( ⋅ [FORWARD]( [] Top of the week [] [Don't assume women are more risk-averse than men]( Recent research suggests women and men tend to have similar levels of risk tolerance. Assembling diverse teams can lead to better decisions by limiting the potential for groupthink, Michele Wucker writes. [Strategy+Business online (free registration)]( (11/16) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Women's leadership [] [Former Coca-Cola exec joins Honest Co. board]( Katie Bayne is joining The Honest Co.'s board of directors, giving the business a total of two women on its board. "The dialogue will get richer and deeper with women and men in the boardroom who have experience across different industries and backgrounds," said Bayne, who built her career at Coca-Cola and is now founder of Bayne Advisors. [Forbes]( (11/16) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [Why companies need more female directors]( Companies with three or more women directors tend to outperform their less-diverse counterparts, according to a report from Milwaukee Women. In addition to improving boardroom dynamics, having a more diverse team of directors also allows a company to better reflect the market that it serves, said Lindsay Hammerer of Milwaukee Women. [WUWM-FM (Milwaukee) (text and audio)]( (11/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [How incorrect assumptions can ruin a diversity program]( Too many large technology companies make assumptions about what women want, causing their diversity and retention efforts to fall short, Bonnie Marcus writes. "[G]eneric gender initiatives often fail because they don't address the actual needs of the women who are employed by the company," she notes. [Forbes]( (11/18) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] SmartBrief Originals [] Read the latest food and beverage coverage in [SmartBrief Originals](: [] - [Pouring it on: 5 key non-alcoholic beverage insights]( [] - [A focus on cocktails is the latest F&B trend for cruise ships, hotels]( [] - [For the best kiosk customer experience, don't remove the human touch]( [] Talent trends [] [Microsoft increases diversity from top to bottom]( Microsoft saw an increase from 2017 to 2018 in its female workforce as the company's global female workforce increased from 25.5% to 26.6%, including increases in intern and leadership roles. The company also announced it has had a 33% increase in representation of black and Latinx employees in the past four years with those groups reaching 4.1% and 6% of the company's US workforce, respectively. [Fortune]( (11/14) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [How to bring more women onto your team]( Small businesses that want to increase gender diversity can consider a number of tips to recruit more women. Debbie Madden, co-founder and CEO of Stride Consulting, suggests starting with simplifying job descriptions, adding gender-neutral language to them, and offering a generous paid family leave benefit. [Inc. online]( (11/13) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] [Study: Women feel exclusion is a form of bullying in the workplace]( A majority of women in the workplace feel that exclusion is a form of bullying, whereas a majority of men believe it is not, according to a recent study released by EY. Additionally, the study found that 40% of workers feel physically alone or ignored in the workplace, and many employees preferred employers checking in with them rather than some form of public recognition or invitation to events. [Forbes]( (11/9) [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] News from NEW [] #NEWwisdom campaign chronicles powerful personal stories Network of Executive Women members are sharing their stories of personal and professional pivot points in brief films featured through the #NEWwisdom social awareness campaign. Hear NEW members recount their life- and career-changing experiences at [newonline.org/wisdom](. [LinkedIn]( [Twitter]( [Facebook]( [Email]( [] Happy Thanksgiving from NEW NEW is thankful for our 12,000 members, more than 100 corporate partners and 1,000 volunteer leaders. In observance of Thanksgiving, NEW headquarters will be closed Thursday and Friday, reopening Nov. 26. NEW members can connect every day through the [NEW Community](. 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