Fenty Beauty's inclusive marketing setting the standard

Survey: Women execs see silver linings in disruption | Target logistics exec: Technology, collaboration essential | How to communicate without tying yourself into knots Created for {EMAIL} | [Web Version]( August 8, 2024 CONNECT WITH NEXTUP  [LinkedIn]( [Facebook]( [X]( €‰€‰[Tik tok]( [NEW SmartBrief]( Gender equity news from NextUp, Advancing All Women in Business [SIGN UP]( â‹… [SHARE]( [] Top of the week [] [Survey: Women execs see silver linings in disruption]( [Survey: Women execs see silver linings in disruption]( (Pixabay) Women CEOs are more optimistic about disruptive forces compared to their male counterparts, seeing more opportunities in areas like regulation, geopolitics and social concerns, according to a survey of 3,000 executives by AlixPartners. Women show a 19% higher optimism rate for regulation and policy, something that may stem from their resilience from navigating personal and career challenges, says Kathryn Britten, managing director and partner at AlixPartners. Full Story: [Fortune (tiered subscription model)]( (8/6) [LinkedIn]( [X]( [Facebook]( [Email]( Free resources for business owners When you're ready to leave an old career behind for a workplace of one, you'll likely need some help to get started. Get expert guidance and business resources to forge your path as an independent worker. Elevate your business with VSP's latest whitepaper. [Download now »]( ADVERTISEMENT: [] Today's leadership [] [Target logistics exec: Technology, collaboration essential]( Maximizing the advantages of technology to improve the supply chain has been a primary focus for Gretchen McCarthy, Target's chief supply chain and logistics officer, who also emphasizes the critical role collaboration plays in efficiency and sustainability. The company reduced inventory from roughly $13.9 billion to $11.9 billion between 2022 and 2023, an achievement McCarthy credits to using AI and machine learning to create more accurate forecasts, make more effective decisions about inventory placement and communicate with suppliers. Full Story: [Supply Chain Digital]( (8/2) [LinkedIn]( [X]( [Facebook]( [Email]( [] [How to communicate without tying yourself into knots]( Talk to your co-workers without getting frustrated by changing your communication style depending on the audience, writes Leah Mether, the author of "Steer Through the Storm: How to Communicate and Lead Courageously Through Change." Mether offers tips on how to communicate with the four communication types: aggressive, passive, passive-aggressive and assertive communicators. Full Story: [Fast Company (tiered subscription model)]( (8/6) [LinkedIn]( [X]( [Facebook]( [Email]( [] [These are the reasons your team can't sleep at night]( [These are the reasons your team can't sleep at night]( (DMP/Getty Images) If your team is looking a little tired these days, they may be spending their evenings worrying that AI will take their jobs, feeling overworked or burned out, fearful for their financial well-being or afraid they're not meeting expectations, writes executive coach Lolly Daskal. "By being transparent, supportive, and proactive, you can create a work environment that fosters growth, belonging, and well-being," Daskal notes. Full Story: [Lolly Daskal]( (8/5) [LinkedIn]( [X]( [Facebook]( [Email]( [] [Ogilvy's Taylor says creativity is a "business multiplier"]( Liz Taylor, global chief creative officer at Ogilvy, talks about career milestones, being a female leader, the use of AI and creativity. "Creativity is always going to be the business multiplier. It is like a secret weapon. It's the thing that can solve the biggest, hairiest problems," Taylor says. Full Story: [The Drum (free registration)]( (8/1) [LinkedIn]( [X]( [Facebook]( [Email]( [] Read the latest from SmartBrief [] - [How to overcome impatience]( SmartBrief/Leadership (8/5) [] - [Structuring organizations effectively: Silos, titles and progress]( SmartBrief/Leadership (8/5) [] - [Break your comparison habit to become a better leader]( SmartBrief/Leadership (8/2) FREE EBOOKS AND RESOURCES Free eBooks and resources brought to you by our sponsors - [2024 AI Outlook: Ten Predictions]( - [ITPro Today 2024 IT Salary Survey Report]( - [How AI Prompt Engineering Empowers IT]( - [8 Hot AI Stats from InformationWeek Research]( [] Diversity & Inclusion Trends [] [American Eagle funds $1M in associate scholarships]( [American Eagle funds $1M in associate scholarships]( (SOPA Images/Getty Images) American Eagle Outfitters' Steven A. Davis Scholarship for Social Justice has awarded more than $1 million in scholarships to 64 employees since 2020, including 19 this year alone, with the goal of supporting associates involved in anti-racism and equality initiatives. Each scholar receives $10,000 per year for as many as four years, along with career development and mentorship opportunities. Full Story: [Women's Wear Daily]( (8/7) [LinkedIn]( [X]( [Facebook]( [Email]( [] [Opinion: Gender parity can boost financial performance]( Gender equity in corporate leadership in New Jersey is lagging and, though women hold 29% of board seats, women of color are still underrepresented and the number of female CEOs remains low, writes M. Courtney McCormick, president of Executive Women of New Jersey. Companies can increase women's representation in executive roles by emphasizing the documented benefits of gender diversity, such as stronger financial performance and fewer governance issues, McCormick writes. Full Story: [NJ Spotlight (New Jersey)]( (8/5) [LinkedIn]( [X]( [Facebook]( [Email]( [] [Fenty Beauty's inclusive marketing setting the standard]( [Fenty Beauty's inclusive marketing setting the standard]( Rihanna (Kevin Mazur/Getty Images) Rihanna's Fenty Beauty brand focuses on inclusivity of genders and skin tones, while featuring a diverse lineup of models in its ads. The Fenty Effect has also been seen on other brands in the industry that are expanding product lines for inclusivity. "Fenty Beauty has set a new standard for diversity in the fashion and makeup industry, making inclusivity a crucial factor for all brands," writes Rajarsi Chakraborty. Full Story: [Sportskeeda]( (7/31) [LinkedIn]( [X]( [Facebook]( [Email]( [] [Researchers: Don't curb workplace equity efforts]( Employers that de-emphasize equity in the workforce risk perpetuating stereotypes and eliminating opportunities for marginalized employees, write associate professors and researchers Enrica N. Ruggs and Oscar Holmes IV, who recommend companies conduct audits to identify inequities, increase transparency in hiring and how decisions are made and track diversity, equity and inclusion progress. "Without a specific focus on equity, companies lose sight of the ways that current policies and practices do not account for former injustices, and indeed may allow disadvantages to persist," they write. Full Story: [Harvard Business Review (tiered subscription model)]( (8/6) [LinkedIn]( [X]( [Facebook]( [Email]( [] [] Curiosity ... is the gateway to everything you know you want. 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