Seth's Blog : I fixed it for you

Creativity is about hope and possibility. It gives us a chance to make things better. Plenty has been written about the sad iPad ad that Apple just apologized for. It wasn't just out of character for the story Apple tells, it was a cheap hack, taking ... [] [I fixed it for you]( Creativity is about hope and possibility. It gives us a chance to make things better. Plenty has been written about the sad iPad ad that Apple just apologized for. It wasn’t just out of character for the story Apple tells, it was a cheap hack, taking the nihilism and helplessness that some are spreading and trying to turn it into a well-crafted commercial. [Play YouTube video]( But when we [watch](feeds.feedblitz.com/~/t/0/0/sethsblog/posts/~ it in reverse, everything changes. We’re either using tools or we are tools. Organizations are either doing things to us, or for us and with us. We are not [lemmings](feeds.feedblitz.com/~/t/0/0/sethsblog/posts/~. We can make something. And do it together. [Add to Any]( [Add to FaceBook]( [Add to LinkedIn]( [Post to X.com](  • [Email to a friend]( fixed it for you;16105943) • … You're getting this note because you subscribed to Seth Godin's blog. Don't want to get this email anymore? Click the link below to unsubscribe. [Safely Unsubscribe]( • [Archives](subscriberid=150530305&validate=6d3c0645f60c73f7130adcdf8dd69e3b&portal=1081591) • [Preferences]( • [Contact]( • [Subscribe]( • [Privacy]( --------------------------------------------------------------- Email subscriptions powered by [FeedBlitz®]() • [1800 Camden Road, Suite 107-258 • Charlotte, NC 28203, USA](