Are You Making This Common Funnel Mistake?

The one mistake I see marketers make with funnels. The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs to be experiencing pain. If they’re not feeling any pain, they’re not going to be interested in what you’re offering. You could have the ugliest funnel page in the world—a simple headline and opt-in form—but if your offer is killer and targeted to the right market, it will convert. Take this, for example: if I said, “If you work from home and want to record YouTube content, I’ll show you how to set up a full YouTube studio for under $100, even in the smallest room of your house,” and pitch that to YouTubers, it would convert like crazy. That offer would crush a beautifully designed page full of fancy graphics and clever marketing. Why? Because the offer speaks directly to a problem the audience is facing. You shouldn’t even be talking about your product until they’re close to buying. Focus on their problems first, not how good your page looks. Make sure to download images if you want to see an example of what I'm talking about. [Make sure to download images if you want to see an example of what I'm talking about.] The number one mistake marketers make with funnels is obsessing over design instead of honing in on the message. Are you making this mistake in your funnels? Have courage, commit and take action. P.S. Here’s some more ways I can help your funnel business grow. 1. Claim your 30 day free trial of the most powerful marketing, sales and content platform on the planet PLUS get my training, funnels and automations [included here](. 2. Buy the book [Sell Futures, Not Features](. It'll help you turn your products and services into compelling “must buy” items 3. Subscribe to the [YouTube channel]( 4. Watch our free training on [how to do $10,000 a month]( in recurring revenue selling funnel and agency services Copyright © 2024 Sell Your Service, All rights reserved. Our mailing address is: michael@sellyourservice.co.uk Want to change how you receive these emails? You can [unsubscribe from this list.](