🔍 Early Bird

Plus, Google expands Bard, repetitive video ads, Amazon Prime Day breaks records and more. [View in browser]( | [Share]() Jul 14, 2023 [Search Engine Land]() Good morning, Search Marketer, it’s your last chance to get early bird rates for SMX Master Classes. If you buy your ticket by tomorrow, you can save 20% on all of our amazing live, expert-led Master Classes, for just $249: - Google Analytics 4 - (All-new!) Generative AI for SEO and PPC - Advanced SEO - Advanced Google Ads - Technical SEO - SEO-friendly content - PPC landing page optimization But after July 15, prices are going up – the exact same ticket will cost you an extra $50. So don’t wait, [register now](). Speaking of discounts, today’s also the last day you can get Early Bird rates for Search Engine Land Award submissions. This year’s program features 18 unique categories across PPC and SEO. If you think you and your team have got what it takes, then [enter]() here. Nicola AgiusPaid Media Editor [Semrush_JulyeNL_300x250]() SEO [Google expands Bard to more countries, more languages and adds new features]() [google-bard-1920] The new features include pin and rename conversations, export code to more places, share answers, use images for prompts, listen to answers and adjust responses. PPC [Repetitive ads ‘damage brand reputation and purchase intent’]() [shutterstock_1761243425] A new study is warning marketers to ensure they only work with partners who have technology to control ad frequency. PPC [Amazon Prime Day 2023 sets U.S. sales record: $12.7 billion]() [shutterstock_2147040515] Amazon Prime Day 2023 broke records as customers spent more money than ever on 375 million products worldwide. SEO webinars [Is your brand getting the search visibility it deserves?]() This isn’t your average SEO webinar. We’re going beyond the basics and diving deep into innovative strategies to help you conquer the organic search world. [Register now!]() SEO [Crawlers, search engines and the sleaze of generative AI companies]() [artificial-intelligence-409255165-ss-1920] AI companies see the openness of the web as permitting large-scale crawling to obtain training data. So what should publishers do? [smxmc_300x250_eb_static_a]() SEO [How to improve enterprise-level crawling and indexing efficiency]() [crawling-web-search] Here are three real examples of what happens when enterprise SEO goes wrong – and how you can safeguard large websites from costly mistakes. SEO [Beyond SEO: Embracing the future of organic search optimization]() [Beyond-SEO-Embracing-the-future-of-organic-search] Keeping up with the changes in search means going beyond Google's Page 1 and optimizing for organic search across multiple platforms. Google Ads [Create successful campaigns with this essential checklist]() [checklist-ss-1920] This checklist will guide you through audience definition, goal setting, channel selection, and budget distribution for a well-prepared and impactful campaign. SEO [So, you started a company TikTok – now what?]() [TikTok] With the right approach, you can expand your reach on TikTok with a lower investment than traditional search engines. Here's how. Search Marketing Expo [Best rates on actionable training and Q&A expire tomorrow]() [smx-master-classes-august-2023-homepage-og-1] Attend your choice of two-day, expert-led SMX Master Class to dive deep into generative AI, SEO, PPC, GA4, and more. Early Bird rates expire tomorrow, Saturday, July 15, at 11:59pm ET! [Choose your Master Class]() From MarTech - [Leverage real-time data for stronger campaigns and higher ROI]() - [Ecommerce sets new Prime Day record, up 6.1%]() - [Generative AI faces more regulatory and legal challenges]() - [This week’s roundup of the latest AI martech products and news]() - [5 don’ts in marketing operations]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()