🔍 Unplugging for three days

Plus, link building tips, ad quality scores and more. [View in browser]( | [Share]() [Search Engine Land]() Apr 06, 2023 Apr 06, 2023 Good morning, Search Marketer, I am offline right now and I will be until Saturday night. Yes, I am unplugged, not checking emails, voicemails, text messages, and client messages for a full three days. Can you imagine completely going offline for three days in a world that is never unplugged? Who knows, a [Google algorithm update]() could be announced today or tomorrow, and I won’t know about it until late Saturday night. The worst part is knowing that when you open your inbox, you will be greeted with thousands of emails that need to be reviewed and many that need to be responded to. But being unplugged for the first three days of Passover has some advantages. I won’t have to be on alert to cover any news, to jump on client requests or even wake up at 5 a.m. to get on top of the day. Oh and I get to do it again, for two days, next week for the last days of Passover. Wishing a happy Passover and Easter to those who celebrate! Barry Schwartz,Offline internet reporter [Semrush_eNL_April_300x250]() [Quality score in paid search: Vanity or valuable?]() While quality score is not the be-all and end-all of PPC, search marketers can still use it for optimizing campaigns. Here's how. [Read more]() [6 link building techniques for ecommerce]() Combining content-led link building and creative outreach techniques can help you improve your ecommerce site's SEO performance. [Read more]() [Gender pay gap persists: Men earn 26% more than women in search marketing]() Disparity more pronounced in senior roles. Also, women are more likely to change jobs, get promotions, new Search Engine Land survey finds. [Read more]() [3 ways to drive sales with email]() Is your email marketing not yielding the results you were hoping for? These three tactics will help you make more sales with your emails. [Read more]() [Measure Your Way to Marketing Success!]() Are you struggling to measure the effectiveness of your marketing campaigns? Join our webinar and learn how to use incrementality testing to measure the true impact of your tactics. Discover how to analyze your results and optimize your channels for success. Don’t let uncertainty hold you back – sign up now! [Register here!]() [How to master Google News optimization to boost content visibility and traffic]() Google News-driven results send over 24 billion clicks per month to publishers. Here's how to claim your share. [Read more]() [smxadv23_300x250_reg_elite]() [How to survive a Google core update and come out on top]() Learn four tips to improve your website so it won't just survive a Google core update – but maybe even thrive. [Read more]() [8 ways to maximize brand awareness through paid and organic search]() Effective brand awareness turns a single Google search into a customer acquisition opportunity. [Learn more]() [Google 2022 Ads Safety Report reveals more than 6.7 million ad accounts suspended]() The new Ad Transparency Center will allow users to access information about Google ads in Search, YouTube, and Display. [Read more]() [Registration for SMX Advanced 2023 is now open!]() Two days of expert-level sessions, hours of live Q&A with industry legends, engaging conversations with your SMX community, live and on-demand access, a personalized certificate of attendance… need we go on? Oh, and it’s 100% free. Join us online, June 13-14, for the only conference designed by advanced search marketers for advanced search marketers: SMX Advanced! [Secure your spot]() From MarTech - [What is an identity resolution platform?]() - [MarTech Salary and Career: Saidah Abdulhaqq on the making of a unicorn]() - [6 tactics to create recession-proof email marketing]() - [Spend your marketing budget wisely with incrementality measurement]() - [Why ChatGPT may be a blessing and a curse for agencies]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2023 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()