🔍 Fire causes massive Google Search issues

And, PPC automation that succeeds. [View in browser]( | [Share]() [Search Engine Land]() Aug 10, 2022 Aug 10, 2022 Good morning, Search Marketer, sadly there was a fire at a Google data center the other day that injured three workers, we pray those workers recover quickly from their injuries. The fire also caused [massive outages for Google search](). Many searchers were unable to conduct searches and find content. It also caused search quality issues for those who were able to use Google search – new pages couldn’t be found, old pages dropped out of the index and weird search results were being returned. What a mess. Clearly a failsafe or some sort of redundancy failed with this data center. It just shows you how fragile traffic can be, and sadly one’s health. We should never take for granted our financial situation, and espesially not our health and life. Let’s be thankful for what we have today. Barry Schwartz,SEO guidance counselor [Google Search outage causing major issues with search quality and indexing]() Google is working on resolving the issue and we expect search quality to return to normal soon. [Read More]() [Layer on the automation: How to combine automation options for PPC success]() It's important to leverage the right automated features in Google Ads to properly control and steer your campaigns. [Read More]() [Top technical SEO issues every webmaster should master]() How to improve your SEO ranking and generate a better user experience. [Read more]() [What percentage of your budget should go toward SEO?]() Spending on SEO now is an investment in your business's future revenue. Learn the key factors to consider when deciding your SEO budget. [Read More]() [Don't miss tomorrow's webinar! Unlock the Power of TikTok for Your Social Strategy]() With 800 million active users worldwide, TikTok is influencing a whole new generation of social media users and consumers. Don’t get left behind. [RSVP Today]() [GA4 brings new and familiar concepts to the future of analytics]() Although Google Analytics 4 is a brand new platform that may look and feel different, not everything is unfamiliar. [Read More]() [The 5 steps marketing leaders practice during digital transformation]() Learn how marketing leaders succeed with digital work management solutions during the hybrid work era. [Read More]() [E-A-T auditing: How to level up your credibility game]() Learn an exhaustive and provocative E-A-T auditing approach that will help drive immediate and long-lasting SEO results. [Read More]() [SEO and accessibility: 30+ tips from Deaf and Disabled people]() SEOs can influence important website elements that directly impact accessibility. Here are a few tips to help you get started. [Read More]() [[Next week] Actionable tactics. Expert-led training. Invaluable Q&A.]() Attend your choice of two-part, expert-led SMX Master Class — online next Tuesday and Wednesday, August 16-17 — to dive deep into SEO, PPC, GA4, and more. [Choose Your Master Class]() From MarTech - [Webinar: What ad channels work best for your brand?]() - [Governing AI: What part should marketing play?]() - [Attentive launches text-to-buy solution with Shopify’s Shop Pay]() - [Invoca announces new integration with Five9]() - [10 reasons you should attend MarTech online (for FREE!)]() Know someone who would like this newsletter as much as you? Copy this link to share the Search Engine Land newsletter via email, social, or text: [() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2022 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()