🔍 New Google rich results guidelines

And, 11 Google Sheets formulas every SEO should know [View in browser]( | [Share]() [Search Engine Land]() Jul 05, 2022 Jul 05, 2022 Good morning, Search Marketer, Google is taking a page out of its own book and is cracking down on products that are widely prohibited or regulated, or that can facilitate serious harm to self or others. The new regulations already apply to Merchant Center. Effective yesterday, Google isn’t allowing rich results markup on any content that promote weapons, drugs, gambling products and fireworks, to name a few. If your business advertises any of the products that fall into the above categories, you’ll want to remove structured markup to prevent Google from completely removing your product from results. Check out the [announcement](). Nicole Farley,Team PPC [Google rich results guidelines now prohibits weapons, recreational drugs, tobacco & vaping products and gambling-related products]() This better aligns Google Search guidelines with merchant guidelines. [Read More]() [Forecasting web traffic using Google Analytics and Facebook Prophet]() Learn how you can predict traffic changes and forecast when periods of stagnation or negative growth are to be expected. [Read More]() [3 ways to dominate with Google Auction Insights and search intelligence]() Use data to make better ad campaign decisions and dig into search intelligence to understand why certain ads are successful. [Read more]() [11 Google Sheets formulas SEOs should know]() Sometimes the best SEO tools are free. Learn how to use these formulas to save time and reduce manual errors. [Read More]() [Webinar: Deliver better results and enhance SEO with web accessibility]() Join a panel of agency, compliance and disability leaders to hear more about how web accessibility can work for your agency and your clients. [RSVP Today!]() [Google documents how to inject canonical tags using JavaScript]() Google still recommends you avoid using JavaScript for canonical tags but if you must, Google provided these recommendations. [Read More]() [How to migrate to Google Analytics 4: A step-by-step guide]() Learn the major phases, and changes to common UA features and data points, you’ll need to know when migrating to Google Analytics 4. [Read More]() [Create next-level customer experiences with a DXP]() If you’re not able to deliver the kind of speed and user experience you require, a digital experience platforms (DXP) can help. [Read more.]() [Become a master of search marketing in 2022]() Dive deep into GA4, Advanced Google Ads, PPC landing page optimization and more! [Read More]() [Actionable tactics. Expert-led training. Invaluable Q&A.]() Attend your choice of two-day, expert-led SMX Master Class to dive deep into SEO, PPC, analytics, and more. [Choose your Master Class]() From MarTech - [Native video tops social media in brand awareness study]() - [Worsening economy has more shoppers getting online info before making in-store purchases]() - [Getting started with the Agile Marketing Navigator: Building a Marketing Backlog]() - [Webinar: Work smarter, not harder, to give customers what they want]() - [B2B customer journeys that begin at review sites are significantly shorter]() Know someone who would like this newsletter as much as you? Copy this link to share the Search Engine Land newsletter via email, social, or text: [() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2022 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()