🔍 Top SEO frustration: Link building

Plus, learn how to make a GA4 landing page report in 10 easy steps [View in browser]( | [Share]() [Search Engine Land]() May 13, 2022 May 13, 2022 Good morning, Search Marketer, it’s totally normal. You may love your job, but not like parts of it all the time, whether it’s a specific project, client or co-worker. Well, link building is one thing many SEOs don’t love. The other day in this newsletter, I asked: what is your least favorite part of SEO? The answer was loud and clear: [link building](). This was probably my favorite of all the responses: “Getting backlinks – it is the equivalent of a vampire sucking your soul for very little return.” Said another: “Obviously, getting natural links is nice, but when you’re out there fishing for them, it may or may not be fruitful. It’s so time-consuming and there’s no guarantee you’ll see the results you want.” Is it time to start a support group for link builders? ;) Danny Goodwin,Senior Editor [Link building: the least favorite part of SEO]() We asked our audience: What is your least favorite part of SEO? Link building was named most often, with Google a close number two. [Read More]() [How to make a GA4 landing page report in 10 easy steps]() The Landing Page report. Universal Analytics has it. GA4 does not. But you can make it! This article will show you how. [Read More]() [You still don’t have marketing security?]() Five years ago, if you were to ask a marketer about their security strategy, the likely response would have been sheer confusion. Today, most marketers view fake, automated and malicious traffic as a strategic threat to their operation, compromising efficiency and hurting their bottom line. [Read more]() [Google Search Console to release new video page indexing report]() Soon you will be able to better debug your video indexing issues with Google Search Console. [Read More]() [Webinar: Outrank in organic search with these 5 SEO tactics]() SEO can drive significant site traffic and revenue as well as build brand equity. But not all SEO tactics are created equal. In fact, many SEO teams spend time working on issues that rarely move the needle. In this webinar, SEO experts will share insights five core tactics to generate impression share, drive clicks and bring intent-driven traffic to your site. [RSVP today!]() [Google Universal Analytics real time metrics now titled “in the last 5 minutes”]() The measurements have not changed, this is just a title change for clarification purposes. [Read More]() [Save time on negative keywords using the lowest common denominator method]() Want to dramatically reduce the number of negative keywords you need to maintain? Save time and money with this method. [Read More]() [RSAs. E-A-T. GA4. See the tactic-packed SMX Advanced agenda!]() 50+ experts-only sessions, keynotes, Overtimes (live Q&A!), and networking opportunities — 100% advanced, 100% actionable, 100% free.. [See the agenda]() From MarTech - [Social media platforms follow changing consumer behavior to increased sales]() - [Tools to optimize the customer journey launched by mParticle]() - [Prepare for CDP implementation using a template for use cases]() - [Identity and attribution can give your first-party data strategy a boost]() - [Google is giving users greater control over what ads they see]() Know someone who would like this newsletter as much as you? Copy this link to share the Search Engine Land newsletter via email, social, or text: [() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2022 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()