🔍 The stuff of SEO nightmares

And despite high adoption of Google Ads automation, satisfaction for recommendations is low, survey finds [View in browser]( | [Share]() [Search Engine Land]() May 06, 2022 May 06, 2022 Good morning, Search Marketer, imagine this: You search for your brand name on Google and … nothing. Your website is just gone. Removed from the index. You rush to GSC and your email, but you don’t have any notices about a manual action. What happened? SEO software maker [Moz lived that nightmare]() after a DMCA notice wrongly removed its homepage from Google’s index. They were gone for about 12 hours. Imagine if your website was suddenly gone for hours – if not days or weeks ([it happened to Search Engine Land in 2018]()). How much traffic and revenue could that cost you? We all know we are at the mercy of Google, but whatever happened to Moz has to be fixed. A DMCA request shouldn’t wipe out a legit site so easily from search results. Danny Goodwin,Senior Editor [PPC Survey: Adoption of Google Ads automation high, marketers unhappy with recommendations]() A detailed new survey uncovers the most pressing issues of PPC experts as well as sentiment around the platforms and their features. [Read More]() [How to analyze your SEO competitors and find opportunities]() Learn how analyzing your competitors can help you discover potential keywords, find link building opportunities and build persona profiles. [Read More]() [Why your clients struggle with marketing reporting]() The biggest value you can provide to your clients as an agency is transparent and actionable reporting. This article shows you how you can provide the right reporting to enhance trust and retain more clients. [Read more]() [TikTok Pulse puts brands next to the top 4% of videos]() TikTok Pulse is an advertising revenue-sharing program that will launch in June in the U.S. for creators with at least 100,000 followers [Read More]() [Webinar: 5 Proven Ways to Boost Funnel Conversion Rates in 2022]() When it comes to lead generation, it’s important to understand the need to balance lead quantity and lead quality. Focusing on just generating more leads is not the key to more revenue. Understanding each stage of the funnel and optimizing the conversion rate at these different stages will convert leads to customers. Join this webinar to learn how to improve conversion rates by refining your strategy within the funnel and focusing on and measuring what matters and effective techniques to successfully boost your buyer engagement. [RSVP today!]() [How to retain employees during the Great Resignation]() How do you retain skilled employees during The Great Resignation? The solution is grounded in building a culture of trust. [Read More]() [DMCA request removes Moz from Google Search index]() This shouldn't happen, but it did - and that is scary. [Read More]() [Actionable tactics. Expert speakers. Invaluable Q&A.]() Unlock the world-class programming, invaluable live Q&A, and brand-safe, actionable tactics SMX Advanced is known… all for FREE and all without leaving your desk. No expense reports. No airline ticket. No kidding. [Secure your free spot now]() [Toxic links and disavows: A comprehensive SEO guide]() Do you need to disavow low-quality, spammy links? Discover answers to frequently asked questions about disavowing links. [Read More]() Shorts Quote of the Day: “Everyone focuses on the brevity part. But it’s brevity in combination with making the reader smarter that drives everything we do.” – [Ryan Kellett, VP of Audience at Axios]() From MarTech - [How connecting customer data drives personalized experiences]() - [Aggregation is key to the new Martech Map]() - [How to make the most of cohort analysis]() - [Using analytics to optimize marketing spend and drive sales]() - [How did you change up your stack? Take the 2022 MarTech Replacement Survey]() Know someone who would like this newsletter as much as you? Copy this link to share the Search Engine Land newsletter via email, social, or text: [() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2022 Third Door Media. All Rights Reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()