🔍 Apple Intelligence: Glowing reviews?

Plus, Google vs. DOJ, record Google fine upheld, verification change for Google LSAs, Meta restricts data and more. [View in browser]() | [Share]() Sep 11, 2024 [Search Engine Land]() Apple demonstrated some features of its new Apple Intelligence capabilities at the Apple Event on Monday. Part of that was [showing off Apple Visual Intelligence](). Think: Google Lens, but for the iPhone. Apple Visual Intelligence is different in that it uses AI to determine which third-party search service to use for the answers. Should it use Google for shopping results? Yelp or OpenTable for local results? OpenAI’s ChatGPT for homework help? It seems Apple’s AI (Apple Intelligence) is a tool, not a platform. So you will need to perform well on Google as well as the other third-party search services that Apple Visual Intelligence uses for its results. Barry Schwartz,Apple fanboy [Bruce-Clay-20240909-Prewriter-300-250-sel-newsletter]() SEO [Apple Visual Intelligence – search using your iPhone camera]() [apple-visual-intelligence-camera-local-1725909323-scaled]() Apple uses Google, OpenAI and other search providers for the search results. PPC [Google vs. DOJ: Why Google’s ‘hundreds of competitors’ claim doesn’t add up]() [Shutterstock_2020736465]() Google is defending its ad tech dominance, but are their claims of market competition, low fees and benefits for businesses misleading? PPC [Google tightens verification for lawyers in Local Services Ads]() [shutterstock_2065351997]() Google's new ID verification requirement for lawyers using LSAs aims to combat fraud but may pose challenges for some businesses. PPC [Scaling local advertising with automation in the new media landscape]() [Fluencey-20240910-Article_1920x1080]() How to improve performance and efficiency. Marketing artificial intelligence (AI) [6 ways to use Generative AI in your marketing]() [6-ways-to-use-generative-AI-for-your-marketing]() Get practical insights and strategies for integrating AI into your campaigns, from crafting effective prompts to driving engagement. PPC [EU’s top court upholds $2.7 billion fine against Google]() [eu-european-union-ss-1920]() The record $2.7 billion fine against Google was for favoring its own price-comparison service in search results. [sel_300x250_bot_a]() PPC [Meta to restrict data in Business Tools, impacting ad targeting]() [Shutterstock_2065638467]() Meta's data restrictions aim to enhance privacy but may complicate ad targeting and potentially pause ads with highly targeted UTMs. PPC [Google is hiding search data from advertisers and profiting]() [Google-is-hiding-search-data-from-advertisers-and-profiting]() Here’s how it affects your ad campaigns and what you can do to optimize performance despite limited visibility. MarTech intelligence reports [SEO market trends]() [Download-our-guide-to-top-SEO-platforms-800x450.jpg]() This guide covers the key trends reshaping the SEO landscape, including the impact of generative AI and includes in-depth profiles of 16 top SEO platform vendors. SEO [Does generative AI save time, money and resources in SEO?]() [Does-generative-AI-save-time-money-and-resources-in-SEO]() Explore AI's impact on SEO efficiency, cost-saving and resource management through these real-world use cases. PPC [How to do PPC competitor analysis]() [How-to-do-PPC-competitor-analysis]() Monitor your PPC competitors, analyze their ad strategies and leverage insights to optimize your campaigns and post-click experiences. Live training + Q&A [Have you heard? SMX Next registration is live!]() [5-tips-to-make-your-B2B-content-more-human]() Head into 2025 equipped with fresh knowledge and actionable tactics that can help you execute winning SEO and PPC campaigns today… and prepare for what’s coming next: Attend SMX Next, online November 13-14, for free! [Grab your free pass now]() From MarTech - [EU hits Google with $2.6 billion fine in antitrust case]() - [Google vs. DOJ: Why Google’s ‘hundreds of competitors’ claim doesn’t add up]() - [Foursquare introduces Sales Impact attribution features]() - [How to make the most of your market research data]() - [New rules for bulk email senders from Google, Yahoo: What you need to know]() [bit.ly/SELdailynewsletter]() Connect with us! [LinkedIn]() [Twitter]() [Facebook]() [Email]() [Search Engine Land]() Reach the Search Engine Land community. Learn about advertising/sponsorship [here](). This email was sent to {EMAIL}. [Unsubscribe.]() [We respect your privacy.]() This email was sent by: Search Engine Land - a Third Door Media, Inc. publication with headquarters at 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539 [Manage my subscriptions.]() © 2006-2024 Third Door Media. All rights reserved. Safelist us. [To ensure delivery to your inbox, add us to your address book.]()