SEJ Today: Best SEO Courses Online – Free & Paid Options

Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Tuesday, December 27, 2022 [Read the Article]( SEO, Tools [Best SEO Courses Online – Free & Paid Options]( By Loren Baker Earning a degree is a good thing for some professions. After all, you wouldn't want a doctor who learned his trade via YouTube videos taking out your appendix, would you? Of course not. But for other professions, you can learn just as much, if not more, than a college curriculum's worth online for a fraction of the cost. Search engine optimization is one of those things. That's not to say there's no value in an SEO specialist earning a degree – any education is a good thing, particularly if it's in a related field like computer science, marketing, or communications. But as you probably know, the SEO field is in a constant state of flux. And it's more than competitors tweaking their strategies to jump ahead of you; it's also regular and sometimes major changes to Google's search algorithm. If you're just getting started in SEO, you're a mid-level professional looking to add tools to your toolbox, or even a seasoned veteran seeking the latest tricks, we've got just the thing. [Keep Reading...]( Sponsored [Outrank Your SERP Rivals for Target Keywords]( By SEMRUSH Semrush’s SEO Content Template tool allows you to build tailored briefs, create relevant content, and outrank SERP rivals for your target keywords. [Try It Free]( News, WordPress [WordPress Anti-Spam Plugin Vulnerability Affects Up To 60,000+ Sites]( By Roger Montti A WordPress anti-spam plugin with over 60,000 installations patched a PHP Object injection vulnerability that arose from improper sanitization of inputs, subsequently allowing base64 encoded user input. [Read Now...]( Content Creation, Content Marketing [6 Best Content Calendar Templates To Use In 2023]( By Donna Almonte If you want your content production to scale, you need to plan and execute with a well-thought-out strategy (while using limited resources.) And what better way to do that than with content calendars? They're essential tools for anyone who wants to create great content consistently. Content calendars are essentially time management systems that organize your workflow into weekly or daily blocks. This helps you stay organized and focused on creating high-quality content. [Read Now...]( Sponsored [Work With All The Bloggers You Need Without a Subscription]( By Intellifluence Get quality content, social shares, links, and more with a free plan. [Join For Free]( Local Search, SEO [How To Target Multiple Cities Without Hurting Your SEO]( By Loren Baker Remember, Google's mission is to organize and deliver the most relevant and reliable information available to online searchers. Its goal is to give people exactly what they’re looking for. N.A.P. stands for name, address, and phone number. Generally, it stands for your business information online. [Read Now...]( News [What is ChatGPT And How Can You Use It?]( By Roger Montti OpenAI introduced a long-form question answering AI called Chat G.P.T. that answers complex questions in a conversational manner. It's a revolutionary technology because it's trained to learn what humans mean when they ask a question. As previously mentioned, Chat G.P.T. is envisioned as a tool that the public will eventually have to pay to use. Over a million users have registered to use Chat G.P.T. within the first five days since it was opened to the public. Chat G.P.T. is a remarkable tool and once it is used it's difficult to not feel that one is witnessing the disruption of multiple forms of information retrieval and the birth of a new era. [Read Now...]( SEJ Webinar [[Webinar] How To Supercharge Your Keyword Research With Powerful Topic Clustering]( By Search Engine Journal Join us and Dave Snyder, CEO and Founder at CopyPress as he talks through how this method can help you rank higher. [Register Now]( Ask an SEO [What Is The Risk Of Focusing On A Competitor’s SEO Strategies?]( By Adam Riemer When everyone is focusing on each other, you can use this opportunity to do what they're missing and focus on winning. This situation also gives you a chance to look up related searches, entities and complementary topics. Once you have them, create related videos for YouTube and see if you can find influencers and content creators to bring attention to your content while your competitors are all doing the same thing. Features could be lifestyle shots, testimonials, F.A.Qs, specs, or even extra copy blocks that share uses for the product and compatibility information. By focusing on your own path you set yourself up for success. And by keeping an eye on what everyone else is doing, you can learn from their mistakes, especially if they crash and burn themselves. And when they do, jump in and take over. [Read Now...]( Snapchat, Social Media [Snapchat Marketing: An In-Depth Guide]( By Brian Frederick Snapchat is the sixth largest social media network, it’s also one of the most misunderstood by marketers. In this guide to Snapchat marketing, we are going to give you an overview of this multimedia messaging platform, explain who’s using it and give you the information you need for adding it to your marketing strategy. Snapchat is a smartphone app-based social media platform. Sometimes referred to as S.C. or simply “Snap,” it was initially designed with a focus on private, person-to-person sharing. It sought to create a natural interaction flow, with shared images, videos, and messages that are only available for a limited amount of time (up to 10 seconds after viewing), after which they are automatically deleted. [Read Now...]( Digital Strategy, SEO [Why SEO Pros Need To Master Prompts: The ChatGPT Revolution]( By Vincent Terrasi AIs, also known as LLMs (Large Language Models), have revolutionized content generation by allowing articles to be customized to the writing style, tone of voice, and preferences of each user. Today, SEO experts must master these tools to remain competitive in their field. In short, mastering prompts and Ais is crucial for SEO professionals concerned with generating quality content and complying with SEO recommendations. With these tools, they can deliver personalized content that is relevant to their target audience. Now you have all the keys to write quality prompts to generate image and text content. You will have to ask yourself if you want to build or buy one of the many tools available on the market but also one of the many training courses. I invite you to follow draft&Goal to discover the most advanced workflows that allow generating quality content at scale. [Read Now...]( [image]( Ebook [SEO Trends 2023]( [Download Now...]( Upcoming Events January 25 at 2 pm ET How To Supercharge Your Keyword Research With Powerful Topic Clustering Topic: SEO | Sponsor: COPYPRESS [Register Now](