Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Friday, December 23, 2022 [Read the Article]( Digital Strategy, SEO [Why SEO Pros Need To Master Prompts: The ChatGPT Revolution]( By Vincent Terrasi Content generation has grown exponentially in recent years, and prompts have become a must-have tool for SEO professionals. With these simple instructions, it's possible to generate articles, images, videos, and more. For marketers and SEO pros, in particular, mastering the use of prompts is a real asset. This is because they can teach the AI how to best adhere to SEO recommendations while generating quality content. [Keep Reading...]( Search Engine Journal [[Lead Gen for 2023] Feed Your Pipeline With Qualified Prospects]( By SHOPSEJ Get your brand in front of marketers, entrepreneurs, and business pros who want to do their job more successfully. Do you have the tool, platform, or talent/agency resources to help them? See all the ways you can reach our engaged readers. [Download SEJ Media Kit]( Ask an SEO [What Is The Risk Of Focusing On Competitors SEO Strategies?]( By Adam Riemer When everyone is focusing on each other, you can use this opportunity to do what they're missing and focus on winning. This situation also gives you a chance to look up related searches, entities and complementary topics. Once you have them, create related videos for YouTube and see if you can find influencers and content creators to bring attention to your content while your competitors are all doing the same thing. Features could be lifestyle shots, testimonials, F.A.Qs, specs, or even extra copy blocks that share uses for the product and compatibility information. By focusing on your own path you set yourself up for success. And by keeping an eye on what everyone else is doing, you can learn from their mistakes, especially if they crash and burn themselves. And when they do, jump in and take over. [Read Now...]( Snapchat, Social Media [Snapchat Marketing: An In-Depth Guide]( By Brian Frederick Snapchat is the sixth largest social media network, itâs also one of the most misunderstood by marketers. In this guide to Snapchat marketing, we are going to give you an overview of this multimedia messaging platform, explain whoâs using it and give you the information you need for adding it to your marketing strategy. Snapchat is a smartphone app-based social media platform. Sometimes referred to as S.C. or simply âSnap,â it was initially designed with a focus on private, person-to-person sharing. It sought to create a natural interaction flow, with shared images, videos, and messages that are only available for a limited amount of time (up to 10 seconds after viewing), after which they are automatically deleted. [Read Now...]( News, Twitter [Twitter Adds Public View Counts To Tweets]( By Matt G. Southern Elon Musk announced today that Twitter will now display view counts on tweets, giving users more insight into the reach of other users' content. [Read Now...]( News, Twitter [Twitter Enhances Search Results For Cashtags]( By Matt G. Southern Twitter is upgrading the user experience for cashtags, showing pricing graphs when users click on the symbol of a major stock, ETF, or cryptocurrency. [Read Now...]( News, Social Media [Mastodon Reaches 2.5 Million Users, Founder Holds Reddit AMA]( By Matt G. Southern Since Elon Musk acquired Twitter, Mastodon, a decentralized and open-source social media platform, has grown its user base from 300K to 2.5M monthly active users. [Read Now...]( SEO, Social Media [17 Awesome Examples Of Social Media Marketing]( By Anna Bredava For business purposes, sites like Facebook, Twitter, and Instagram present an opportunity to engage with a massive audience. Last year, there were more than 4.7 billion people worldwide using social media platforms, which means a whole lot of potential customers. But what separates the companies who are really killing it on social media from the thousands of also-rans who never quite seem to get any traction from their accounts? In this piece, weâll take a look at some outstanding ways popular brands are leveraging common platforms to inspire your own campaigns. [Read Now...]( Social Media, TikTok [TikTok Trends Right Now: Winter 2022]( By Donna Almonte What you need to know about TikTok: It's simple to make a video but hard to stand out. It's easy (and free) to access TikTok's creative center for businesses, but you'll lose hours and hours searching for TikToks your brand could emulate. Find inspiration from the others whoâve uploaded under these themes and develop a creative short video that captures your identity. Stay consistent and watch your followers grow in time. Good luck! [Read Now...]( [podcast]( [Journalism to PR to Marketing to Sports â A Journey - Ep. 297]( [Listen Now]( Upcoming Events January 25 at 2 pm ET How To Supercharge Your Keyword Research With Powerful Topic Clustering Topic: SEO | Sponsor: COPYPRESS [Register Now]( Digital Marketing Job of the Day [Associate Director of Marketing & Communications]( Mission Economic Development Agency.,  San Francisco, CA, USA, [Apply Now]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](.
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