SEJ Today: Most Of You Aren’t Leaving Twitter, Poll Results Show

Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Wednesday, November 9, 2022 [Read the Article]( News, Twitter [Most Of You Aren’t Leaving Twitter, Poll Results Show]( By Matt G. Southern As SEOs and marketers discuss leaving Twitter for other platforms, we asked what your plans are. You told us you're not leaving. CEO Elon Musk's ongoing changes have many reconsidering their decision to use Twitter, with reports indicating the site may have lost over a million accounts since Musk took over. We asked Search Engine Journal readers whether they're joining the #LeaveTwitter movement. And, if so, where are they going? Here's what you told us. With 1,500 combined responses across LinkedIn and Twitter, a majority of you told us you're not leaving Twitter. [Keep Reading...]( Sponsored [Don't guess which marketing is working. Know with CallRail]( By CallRail Straightforward call tracking that tracks your on and offline marketing campaigns so you can maximize marketing spend. Try it free for 14-days. [Try It Free]( SEO [Is Reading Level A Google Ranking Factor?]( By Miranda Miller If you’ve done any content creation, there’s a good chance you’ve come across readability tools like the popular Yoast S.E.O. WordPress plugin before. These valuable tools evaluate your copy and generate statistics such as passive voice, paragraph length, subheads, and transitions. And included in this analysis is Flesch Reading Ease (F.R.E.). F.R.E. is a scale between one and 100, with 100 being the easiest to read and one being incomprehensibly dense. In 2010, Google added a short-lived “reading level” filter to its advanced search function. But the idea that readability affects search engine rankings has been around a lot longer than that. And the rise of Google’s machine learning models B.E.R.T. and M.U.M., which aim to understand language and content quality, seem to hint that it's still important. [Read Now...]( SEO, Technical SEO [Streamlit Tutorial For SEOs: How To Create A UI For Your Python App]( By Alireza Esmikhani Python is one of the common programming languages for automating S.E.O. processes. One of the greatest libraries for creating a front-end for our apps without any H.T.M.L., C.S.S. knowledge, or coding with a JavaScript-powered framework is Streamlit package. In this Streamlit tutorial, we will dive into how you can create a beautiful app with Python and the Dockerfile for deploying your Streamlit app. First of all, if you are coding Python scripts that run regularly on a machine with a job scheduler like cron, Streamlit isn’t useful for you. But if you are developing a tool that you want to share with your team members, for example, a keyword research app, you can use Streamlit. Also, if you need a user authentication method, the Streamlit community developed a package that can handle it for you. [Read Now...]( SEJ Webinar [How To Analyze Your Content & Craft A Winning Strategy In 2023]( By Search Engine Journal In this webinar, you’ll gain insights, practical knowledge, and hands-on techniques to give your content strategy a head start for 2023. Webinar begins Wednesday, November 16 at 2 p.m. ET. [Register Now]( Paid Media Strategy, PPC, SEO [Money-Saving Placement Exclusion Script for Google Ads]( By Frederick Vallaeys Advertisers are always looking for an edge over their competition, and a good way to unlevel the playing field is to spend less for the same results. That means finding and eliminating wasted ad spend. Common ways to eliminate wasted spending are to add negative keywords, restrict match types, and add negative placements. Two things many advertisers like are saving money, and getting back control over automated systems. Scripts like the one in this post help you do both. If you have an idea for a script that could help a lot of advertisers, please reach out to me. This script came about because someone asked for my help with their idea. [Read Now...]( Instagram, News [Instagram Lets Users Schedule Posts & Reels In The App]( By Matt G. Southern Instagram users with professional accounts can now schedule posts and reels up to 75 days in advance directly from the mobile app. [Read Now...]( Sponsored [The 6-Step Core Web Vitals Guide: How To Improve Your Website Ranking]( By DebugBear Learn how to make sure your site is meeting Google's Core Web Vitals criteria and track performance for better ranking. [Read More]( News, Tools [Google Allows Custom Dimensions In GA4 Reports]( By Matt G. Southern Google is updating the GA4 custom report builder with the ability to add dimensions and metrics that are important to your business. [Read Now...]( Social Media, Social Strategy [The Do’s And Don’ts Of Social Media Management]( By Aleh Barysevich Are you looking for better ways to manage social media accounts without missing out on anything important? Social media platforms play a vital role in our lives today. From staying connected with friends to sharing personal updates, they provide us with countless opportunities to connect with other people. In addition to being able to stay informed about current events, brands can also build relationships with potential customers and grow their audience. Social media management tools allow you to post content from multiple sources at once and schedule posts in advance. They also give you access to analytics data, allowing you to track metrics such as likes, shares, comments, and even conversions – all of which can serve as helpful guides in determining the effectiveness of specific campaigns. [Read Now...]( SEO, Technical SEO [What is a Canonical URL? A Guide for SEO]( By Tessa Nadik Canonical tags are essential for sites with a handful of pages and millions of pages. They are necessary for several reasons. The canonical tag is the opportunity for you to suggest to Google the very best version of a page on your website that you want to provide to users. Great news, with this guide, we will walk through the fine print around what a canonical tag is, why they matter, what they look like in the wild, where they belong, and some nitty-gritty details. First and foremost, before we even define a canonical tag, if there is one piece of information you take from this guide, let it be this: Canonical tags are not directives like  Robots.txt file. This means Google views it as a strong hint, but at the end of the day, they consider many signals and decide whether to honor it. [Read Now...]( [image]( Ebook [The Biggest PPC Trends of 2023, According to 22 Experts]( [Download Now...]( Upcoming Events November 10 at 2 pm ET How To Build A Winning MarTech Stack In 2023 Topic: Digital Marketing | Sponsor: iQUANTI [Register Now]( November 16 at 2 pm ET How To Analyze Your Content & Craft A Winning Strategy In 2023 Topic: SEO | Sponsor: CopyPress [Register Now]( November 30 at 2 pm ET Is Social Media Search The New Google? How To Boost Organic Traffic In 2023 Topic: SEO | Sponsor: Conductor [Register Now]( Digital Marketing Job of the Day [Director of Marketing]( Bringoz,  Hackensack, NJ, USA, Salary: $100K/year-$150K/year [Apply Now]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](. Share the love, invite a friend to [get this newsletter]( Daily fatigue? Change [your email frequency.]( How can we make the newsletter even more awesome? 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