SEJ Today: Google Answers If Adding Content Daily Increases Rankings

Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Monday, September 12, 2022 [Read the Article]( News, SEO [Google Answers If Adding Content Daily Increases Rankings]( By Roger Montti Google conducted an SEO office hours hangout in which someone asked if adding content on a regular basis was helpful for ranking. It's a good question because it's commonly understood that publishing content on a regular basis is a good idea because it keeps readers coming back for more. This is the question that was asked: "Does posting one content daily increase ranking?" It's unclear who at Google answered the question. [Keep Reading...]( Sponsored [Prove Which Marketing Strategies Work]( By CallRail Gain insights into your top performing marketing channels and save ad spend with CallRail. [Try Today, Free]( SEO, Twitter [How To Use Twitter To Increase Your Google Search Visibility]( By Kristen M. Vaughn Twitter has become a powerful marketing platform for businesses. It helps them connect with customers, build relationships, and promote their brand. Integrating pictures and links to products or services, store locations, contact information, special offers, and much more helps brands communicate important information quickly. The key to success on Twitter lies in finding ways to effectively engage with consumers while incorporating search engine optimization (S.E.O.) tactics. When brands take the time to learn about these tactics, they can more easily get to the top of search engine results pages (SERPs). [Read Now...]( Marketing Analytics, Social Media [Social Media Analytics: A Guide To Get Started]( By Kristi Hines According to data from Statista, 92.1% of U.S. marketers in companies larger than 100 employees use social media marketing to achieve a wide range of goals. Marketers in the U.S. will spend $80.6 million on social media advertising in 2022. This makes sense considering that 4.62 billion people worldwide use social media. Specifically, 26.3% use social media to find products to purchase, and 27.7% use it to find inspiration for things to do and buy. In other words, if your company has a product or service to sell, your potential customers could be looking for a reason to buy from you and your competitors on social media. To determine how social media affects business, you need social media analytics. [Read Now...]( SEJ Webinar [[Webinar] Boost Organic & Paid Traffic: How to Bring Your SEO & SEM Teams Together]( By Search Engine Journal In this webinar, you’ll learn to navigate the complexities of paid insights and leverage SEO best practices — maximizing your budget and boosting performance by bringing SEO and SEM teams together. [Register Now]( Ecommerce, News, WordPress [Bluehost Unveils Easy WordPress Ecommerce Solution]( By Roger Montti Bluehost announced a new point and click solution that makes it easy for virtually anyone to create an eCommerce store with WordPress. [Read Now...]( Instagram, News [Instagram Beta Testing New Repost Feature]( By Brooke Osmundson See the new Instagram repost feature tested with a select group of users, originally discovered on September 7th. [Read Now...]( Sponsored [SEO Forecasting: 3 Unique Ways To Prove The Value Of SEO To Clients & Stakeholders]( By SEOmonitor Chris Laas to explore how he uses SEO forecasting to provide greater value to clients and senior stakeholders. [Read More]( News, SEO, Social Media, YouTube [YouTube Experimenting With New Features For Analytics Research Tab]( By Brian Frederick Based on the success of YouTube Search Insights, a keyword research feature released last year, the video-sharing platform is experimenting with three new features on […] [Read Now...]( SEJ Show, SEO [What’s REALLY Working In SEO [Podcast]]( By Loren Baker It is possible that what works in SEO now is not what you think. Contrary to popular belief, it's not all about keywords and keyword research - though they certainly help! Today, almost everything works differently, and we're here to find out why. Craig Campbell, Glasgow's top SEO expert, joined me in this episode of the SEJ Show for a candid discussion about what's REALLY working in SEO at the moment, including a discussion around dropped domains, domain leasing, PBNs, link building, YouTube, TikTok and other media outlets that Google loves! [Read Now...]( Paid Media Strategy, PPC [What Is Cost Per Click (CPC)?]( By Brooke Osmundson C.P.C. bidding allows advertisers to set a maximum cost-per-click from either a campaign bidding strategy level, all the way down to an individual keyword level. However, just because you set a maximum C.P.C. does not mean you will pay that each time. The final amount you’re charged for a click is called your actual C.P.C. In each ad auction, you only pay the minimum required amount to beat the Ad Rank of the competitor right below you. If you have stellar ad copy and an intuitive user experience but your ad's C.T.R. is low, you can narrow down the issue to your maximum C.P.C. So, should the C.P.C. metric be the main K.P.I. (key performance indicator) in your marketing campaigns? Probably not. It is a good indicator of present competition and future performance, but there are other KPIs that are key to determining campaign success. [Read Now...]( [image]( Ebook [Google Ranking Factors: Fact or Fiction [2nd Edition Ebook]]( [Download Now...]( Upcoming Events September 14 at 2 pm ET Boost Organic & Paid Traffic: How To Bring Your SEO & SEM Teams Together Topic: SEO | Sponsor: Conductor [Register Now]( September 21 at 2 pm ET Real-World SEO – How People Search, Shop & Buy Online Topic: SEO | Sponsor: Shopper Approved [Register Now]( Digital Marketing Job of the Day [Senior Product Marketing Manager]( People Make Us,  Remote, OR, USA, Salary: $160K/year-$220K/year [Apply Now]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](. Share the love, invite a friend to [get this newsletter]( Daily fatigue? Change [your email frequency.]( How can we make the newsletter even more awesome? [Tell us now...]( Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2022 Search Engine Journal, All rights reserved. Want to break up? Are you really sure... [Unsubscribe...]( Â