SEJ Today: 6 Google Business Profile Tips For Hotel SEO

Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Thursday, September 8, 2022 [Read the Article]( Local Search, SEO, Vertical SEO [6 Google Business Profile Tips For Hotel SEO]( By Atul Jindal Google is the answer to most people's problems. Feeling hungry, need to get lunch? Find it on Google. Need to book a hotel? Google its reviews. This is why Google gets over 3.5 billion searches each day. And interestingly, a large percentage of these searches have local intent. [Keep Reading...]( Search Engine Journal [Marketers Visit Our Site All Day Every Day. That's Why SEJ Ads Delivers Results!]( By SHOPSEJ Our 2023 Inventory is OPEN! And, there's still some 2022 inventory left. If you're looking for awareness or lead gen campaigns to boost your pipeline, or if you're securing your plan for next year, SEJ Advertising delivers results! [Download Our Media Kit]( Local Search [Do You Still Need Directory Submissions For Local SEO?]( By Jeff Riddall So, yes, it’s safe to argue directory submission is still required for effective Local S.E.O. To this end, perhaps the best place to start is with the suggested SERP test to understand where your listings and the directories stand relative to your keywords. Alternatively, many of the listings management services offer a quick auditing tool to help get a sense of what coverage a business has across the most common local directories. Finally, there are tools available to make the directory listing setup and ongoing maintenance process quicker, particularly for businesses with multiple locations. There are a lot of directories and maintaining information and content across all of them can become a burden for a small business. We’ll review how to address each of these factors, how directories can in turn help or hinder local businesses' efforts to get found, and at what cost. [Read Now...]( SEO, Vertical SEO [Local SEO For Law Firms: Get More Local Clients]( By Alex Valencia How many times have you searched for a law firm or legal service provider near you only to get overwhelmed with irrelevant results? Unfortunately, this has become a common problem for law firms trying to get their website and listing to rank higher. So, to rank higher in Google and for other top-ranking search engines, you should focus on local search engine optimization (S.E.O.). [Read Now...]( Sponsored [[Guide] How to build your Google Business Profile]( By Podium Discover how to bring new customers to your business in this free guide. [Download The Guide Now]( News [Yahoo Acquires Source Credibility Algorithms With Latest Acquisition]( By Brian Frederick Yahoo has announced a deal to purchase The Factual, a news rating company that scores media bias and credibility. Yahoo will implement this score to […] [Read Now...]( News, SEO [Google: Helpful Content Signal May Get Stronger With Next Core Update]( By Matt G. Southern Google’s Search Liaison, Danny Sullivan, says the helpful content ranking signal may get stronger with future algorithm updates. [Read Now...]( SEJ Webinar [Discover How Aligning Paid & Organic Can Maximize Your Marketing ROI]( By Search Engine Journal In this webinar, you’ll learn to navigate the complexities of paid insights and leverage SEO best practices — maximizing your budget and boosting performance by bringing SEO and SEM teams together. [Register Now]( SEO [Find Resources Bigger Than 15 MB For Better Googlebot Crawling]( By Koray Tugberk Gubur According to Google, its Search index is "well over 100,000,000 gigabytes in size." Googlebot and variants (Smartphone, News, Images, etc.) have certain constraints for the frequency of JavaScript rendering, or the size of the resources. Google uses crawling constraints to protect its own crawling resources and systems. For instance, if a news website refreshes the recommended articles every 15 seconds, Googlebot might start to skip the frequently refreshed sections since they won’t be relevant or valid after 15 seconds. Puppeteer is used to check the size of CSS and JS Resources. Puppeteer is a Node J.S package to control Google Chrome with headless mode for browser automation and website tests. Most S.E.Os use Lighthouse or Page Speed Insights A.P.I. for their performance tests. But, with the help of Puppeteer, every technical aspect and simulation can be analyzed. [Read Now...]( Digital Experience, Technical SEO [Core Web Vitals: Google’s Top 3 Metrics For Evaluating User Experience]( By Matt G. Southern Core Web Vitals (C.W.V.) are a set of metrics developed by Google to measure the user experience of site visitors. They provide an idea of how well a webpage performs and help identify areas in need of improvement. Google offers several metrics for measuring page performance that is called Web Vitals, which are different from Core Web Vitals. Web Vitals provide a granular technical view of webpage performance. [Read Now...]( Facebook, Social Media [Facebook Competitions: What You Need To Know]( By Kristi Hines Competitions are a great way to get noticed and build brand awareness. They are excellent for getting more likes on your page and in your group or boosting traffic to your site. They also provide a fun opportunity to interact with your audience. Competitions on Facebook can involve posting a question or challenge, then promoting it to engage your followers. Rewards can include cash prizes, gifts, or even admission to exclusive events. [Read Now...]( [image]( Ebook [Google Ranking Factors: Fact or Fiction [2nd Edition Ebook]]( [Download Now...]( Upcoming Events September 14 at 2 pm ET Boost Organic & Paid Traffic: How To Bring Your SEO & SEM Teams Together Topic: SEO | Sponsor: Conductor [Register Now]( September 21 at 2 pm ET Real-World SEO – How People Search, Shop & Buy Online Topic: SEO | Sponsor: Shopper Approved [Register Now]( Digital Marketing Job of the Day [Round Lake Senior Living - Director of Marketing]( Lifespark,  Saint Paul, MN, USA, [Apply Now]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](. Share the love, invite a friend to [get this newsletter]( Daily fatigue? Change [your email frequency.]( How can we make the newsletter even more awesome? [Tell us now...]( Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2022 Search Engine Journal, All rights reserved. Want to break up? 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