Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Thursday, July 7, 2022 [Read the Article]( Local Search, WordPress [6 Best WordPress Review Plugins For 2022]( By Julia Taylor If you want to increase traffic to your WordPress site, boost your SEO, or bring in more sales from your WooCommerce products, you will benefit from installing a WordPress review plugin on your website. By having reviews for your services or products and increasing social proof, youâre more likely to draw new customers to your business and retain existing ones. Reviews are one of the most powerful sources of marketing and the best part is, theyâre also free! Collecting reviews from your customers and clients is also a great source of feedback. This will allow you to make changes and improvements to your products and customer experience as well as form a relationship with your customers. [Keep Reading...]( Sponsored [SEJ Ad Inventory is Low & Selling Out Fast]( By SHOPSEJ If you've been thinking about advertising on Search Engine Journal this year, secure your campaign now! [Direct Ad Inventory Now]( Analytics Data, SEO [7 Essential Insights For SEO Client Reports]( By Adam Heitzman Is increasing organic traffic to their website your client's main goal? Start your S.E.O. reports with traffic. If using Google Analytics, you'll also want to utilize the Source/Medium section of the traffic report for this part of the report. It will provide you with more information on where your visitors are coming from, helping your client determine where they should spend their time and money. Massive flows of site traffic are great, but if you don't know what your visitors want or how they want to be engaged with your content, then even all the traffic in the world won't help you get very far. In other words, if you can't convert your visitors into customers, no amount of traffic will help you. [Read Now...]( Digital Strategy, SEO [Improving Brand Awareness & CTR With On-SERP SEO]( By Viola Eva As search marketers, we all want to own as much S.E.R.P. real estate as possible, because it means more visibility and more traffic. Trouble is, page one is steadily changing. Organic search results are now competing for the userâs attention with paid ads, knowledge panels, maps, videos, featured snippets, and the like. When doing your keyword research, defining your target pages and selecting target search terms, thereâs one important mindset shift to make to future-proof your S.E.O. strategy: Factor in the new S.E.R.P. reality. [Read Now...]( Sponsored [New Conductor Report: The power of technical SEO]( By Conductor Increase your organic traffic with these essential SEO strategies by Conductor. [Download Guide]( News, Tools [Google Search Console Insights For GA4 Properties Now Available]( By Matt G. Southern In an update rolling out today, Google addresses a limitation of Google Analytics 4 (GA4) properties by making them compatible with Search Console Insights. [Read Now...]( News, SEO [Google Clarifies Course Structured Data Requirements]( By Roger Montti Google updated the Course structured data requirements for appearing in the course rich results. Failure to follow the guidelines may result in not qualifying for the rich result. While the requirement that was added is not a new requirement, it was previously missing from the course structured data requirements page. [Read Now...]( SEJ Webinar [[Webinar] SMB Marketing: How To Safely Try New Strategies]( By Search Engine Journal In this webinar, you'll discover how other small businesses plan and manage new marketing strategies to gain new customers and increase marketing ROI. [Register Today]( News, PPC [Google Ads Rolls Out Diagnostic Insights]( By Matt G. Southern Google Ads is rolling out a new set of data to the Insights page highlighting any issues found during diagnostic checks. [Read Now...]( SEO, SEO Strategy [SEO Maintenance: A Checklist For Essential Year-Round Tasks]( By Corey Morris Staying up to date on industry news is a critical aspect of S.E.O. that must be built into any maintenance or ongoing management plan. This ranges from the mission-critical alerts and updates the search engines announce themselves to keeping tabs on S.E.O. best practices and breaking news from sources like Search Engine Journal. Monitoring your key S.E.O. performance metrics in real-time, or at least once per day, is especially necessary for brands and companies that rely on ecommerce transactions or lead volume to feed a sales team. [Read Now...]( Instagram, Social Media [5 Excellent Brand Instagram Bios To Inspire Your Own]( By Amanda DiSilvestro With all these things to consider, crafting the best bio for your company on social media can be quite the challenge. If you donât get it quite right the first time, just keep trying. Keep turning back to these examples to practice! [Read Now...]( [image]( Ebook [Winning At Retargeting: Tips To Reconnect & Convert]( [Download Now...]( Upcoming Events July 13 at 2 pm ET Small Business Marketing: How To Safely Try New Strategies Topic: Agency Marketing | Sponsor: CallRail [Register Now]( July 20 at 2 pm ET How to Scale Your Enterprise SEO Program Topic: Enterprise SEO | Sponsor: iQUANTI [Register Now]( July 27 at 2 pm ET 8 Ways To End Silo Mentality & Increase Business Agility Topic: SEO | Sponsor: Conductor [Register Now]( Digital Marketing Job of the Day [Senior Marketing Manager, Emerging Markets]( Realtor.com,  Austin, TX, USA, [Apply Now]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](.
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