SEJ Today: Wix Structured Data Guide: How To Use Standard & Custom Markup

Get the latest SEO, PPC, content marketing, and social media news delivered daily. [Read More]( [Read More]( [SEJTODAY]( Brought to you by: [Read More]( Thursday, June 2, 2022 [Read the Article]( SEO, Tools [Wix Structured Data Guide: How To Use Standard & Custom Markup]( By Mordy Oberstein If you dig deep enough, you’ll find a good story embedded in pretty much everything. One of the more interesting that I’ve been fortunate enough to witness is the story of Wix for structured data (and I’ve seen more than my fair share of SEO tools). On the surface, you would think a CMS and structured data would make for a pretty lousy story, but it’s only a matter of digging deep enough. Here’s what you need to know about working with structured data on a Wix site and how we got there. [sej_toc h2="Jump to:"] [Keep Reading...]( Sponsored [Elevate Your SEO With Quality Influencers and Bloggers!]( By Intellifluence Nearly 200,000 quality influencers and bloggers are ready to help you achieve your SEO and social media goals. [Get FREE 1 Year Subscription]( SEO [8 Machine Learning Examples From Brands To Inspire Digital Marketers]( By Kaitie Frank In fact, you are using machine learning whenever you use search engines. While still a new strategy for most, many businesses have begun implementing this technology into their marketing campaigns. Below are eight examples of machine learning in digital marketing. Digital marketers are only scratching the surface of what machine learning can do for them. Humans and machines can work together to create more meaningful customer experiences and more optimized campaigns in less time. It’s a win-win-win. [Read Now...]( News, WordPress [WordPress Jetpack Now Available As Six Plugins]( By Roger Montti Automattic announced that Jetpack, used by over 5 million users, is available as six individual plugins. Users can now choose which feature they want to use without the burden of installing the entire suite of products. [Read Now...]( Sponsored [Drive Traffic To Your Site With A Long-Term SEO Plan]( By Paved Get your FREE long-term SEO guide for planning. [Download The Guide]( Analytics Data, Marketing Analytics [A Complete Guide To B2B Multitouch Attribution Models]( By Alex Macura Without structured thinking, all of this data is difficult to organize, understand, and build a useful attribution model. That is why a multi-touch attribution model, which provides a more granular, human-centric view of a campaign than traditional methods such as media mix modeling, is becoming more important for marketers. In addition to providing visibility into the success of touchpoints across the customer journey, multi-touch attribution offers many other benefits as well. Multi-touch attribution allows B.2.B. marketers to respond more rapidly to changes in their target audience and greater market. The granular understanding they are given at an account level of which elements of their campaigns are working – and those that are not – means they can be flexible, agile, and competitive. They have clarity into every touchpoint on the B.2.B. customer journey, empowering marketing teams to make better data-backed decisions going forward. [Read Now...]( Paid Search, SEO [SEM vs. SEO: What’s The Difference?]( By Sam Hollingsworth Sometimes also referred to as organic (S.E.O.) and inorganic (S.E.M.) search, both are focused on using Google (and to a lesser extent other search engines) to drive traffic to a specific website. S.E.O. is the organic effort that goes into marketing through search engines. S.E.M. and P.P.C. are paid initiatives through search and other platforms. [Read Now...]( Sponsored [How To Increase Agency Revenue With New Services & Partnerships]( By CallRail In 7 steps, SEO and marketing agencies can learn how to stay profitable and competitive by offering new services and partnerships. [Read More]( News, Tools [Twitter Removing TweetDeck For Mac In July]( By Matt G. Southern Twitter is dropping support for the Mac version of TweetDeck on July 1, at which time it will only be accessible through a web browser. [Read Now...]( News, Paid Search [Reminder: Google Ending Expanded Text Ads This Month]( By Brian Frederick Reminder that on June 30, Google will no longer allow creation and editing of expanded text ads. Here's what you can do to prepare. [Read Now...]( Enterprise SEO, News [seoClarity Acquires RankSense]( By Roger Montti Enterprise SEO platform seoClarity announced the acquisition of SEO Automation company RankSense. The RankSense scaled SEO solutions perfectly complement seoClarity's offerings. [Read Now...]( [image]( Ebook [5 Key Enterprise SEO Priorities CMOs Need To Get Right]( [Download Now...]( Upcoming Events June 8 at 2 pm ET Local SEO: Top 6 Ways To Get Higher Quality Reviews Topic: Local Search | Sponsor: Podium [Register Now]( June 15 at 2 pm ET International SEO: Top 10 Best Practices You Need To Know Topic: International Search | Sponsor: Conductor [Register Now]( June 22 at 2 pm ET How We Create The Perfect SEO Brief That Aligns Teams & Beats Competition Topic: SEO | Sponsor: alps.ai [Register Now]( Digital Marketing Job of the Day [HR and Marketing Manager]( Oral Surgery Consultants of Pennsylvania,  Philadelphia, PA, USA, Salary: $50K/year-$90K/year [Apply Now]( [Take Our Survey]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](. Share the love, invite a friend to [get this newsletter]( Daily fatigue? Change [your email frequency.]( How can we make the newsletter even more awesome? [Tell us now...]( Our mailing address is: Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 © 2022 Search Engine Journal, All rights reserved. Want to break up? Are you really sure... [Unsubscribe...]( Â