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[SEJTODAY]( Thursday, January 27, 2022 Brought to you by: [Read More]( [Read the Article]( Marketing Analytics, SEO [11 Stunning SEO Data Visualizations To Inspire Your Reporting]( By Brie E Anderson Weâve all heard that data tells a story. But sometimes that story is difficult to follow â especially if youâre not really a numbers person. As SEO professionals, we know what we do has an effect on a businessâs bottom line. So how do we convey that to our clients in ways that resonate? Data visualizations are growing in popularity, and rightfully so. These visualizations illustrate the compelling stories that SEO data can tell. Whether you're just getting started with data visualizations or looking for inspiration to improve your reporting, you'll find what you need here. [Keep Reading...]( Sponsored [SEO Can Be Easy with Semrush]( By SEMRUSH Why make SEO complicated? Semrush gives you a transparent analysis of your website's performance with the best data, visuals, and actionable tips. [Try It Free]( News, Paid Search [Google Sunsets FLoC, Announces New Topics API Solution]( By Brooke Osmundson Google announces its new user privacy and targeting solution, Topics API, which will replace the heavily criticized FLoC solution. [Read Now...]( International Search [Getting Started In International SEO: A Quick Reference Guide]( By Motoko Hunt For many companies, having a global website is one of the best ways to reach a wider audience to grow their business. As more quick and easy website design services become available, even an individual can start a business by targeting foreign countries via a global website. The thing is though, having a global website does not make you successful in other countries. Also, following the standard S.E.O. best practices does not make your global website competitive in all target countries. While there seems to be boundless information about International S.E.O. available, it is a fact that many of them are either outdated or incorrect. While you pay attention to each site, you must keep an eye on the overall performance when you have global websites. Otherwise, your local market websites may be competing against each other or the worst case, may not be indexed at all. For example, your website designed for Mexico should not outrank or appear in the search results in Spain, if you have a different site designed for Spain. [Read Now...]( Content Marketing [10 Creative Whitepaper Ideas To Score Big With Your B2B Audience]( By Alexander Kesler Whether you are a freelancer or an in-house content writer, talking with your leaders (or clients) is a must to craft thought leadership content that engages your audience. It also helps to spark creativity, which is often necessary to produce the groundbreaking content needed for a noteworthy discussion. Whitepapers are among the top lead generation tools of B.2.B. marketers, but they must present unique information to warrant an exchange of information. After all, the lead is giving up their name, contact, and demographic data for a free asset â this is enough of a deterrent for the lead to bounce back if the landing page doesn't convey enough value. [Read Now...]( Digital Experience, Social Media [7 Social Commerce Tips & Whoâs Doing It Right]( By Jason Zotara Selling products on social media platforms (also known as social commerce) has emerged as a viable digital advertising strategy for ecommerce brands worldwide. With social commerce, you can leverage social media to engage with your target customers and encourage them to complete the sale on their favorite apps without ever needing to visit your website. Take note of the brands mentioned above who are winning the social commerce game â thereâs no reason your business canât do the same! Follow the tips to stand out on social media and make it easy for customers to purchase via your brandâs social profiles. [Read Now...]( Instagram, News [Instagram Rolls Out Updates To Live Videos & Remixes]( By Matt Southern Instagram is rolling out updates that will give users a new way to promote their livestreams, and more options when it comes to remixing videos. [Read Now...]( News, SEO [Are SEOs Unwilling To Say âI Donât Knowâ?]( By Matt Southern Martin Splitt, Google's Developer Advocate, believes SEO professionals are unwilling to admit when they don't know something, which causes friction with developers. [Read Now...]( News, Web Development [Squarespace Announces Video Hosting And Monetization]( By Roger Montti Squarespace announced an expansion of their Member Areas monetization platform that now allows publishers to host and monetize video content. The new capabilities makes it easy for publishers to sell access to video content and build a new revenue stream. [Read Now...]( [image]( Ebook [SEO Strategy: A Full Year Blueprint]( [Download Now...]( Upcoming Events February 2 at 2 pm ET Top 4 Link Building Mistakes To Avoid In 2022 Topic: SEO | Sponsor: Page One Power [Register Now]( February 9 at 2 pm ET Paid Search In A Cookieless World: Are You Ready? Topic: Paid Search | Sponsor: iQuanti [Register Now]( February 16 at 2 pm ET 7 Big Enterprise Content Marketing Strategies You Need To Know Topic: Content Marketing | Sponsor: Conductor [Register Now]( February 23 at 2 pm ET 2022 SERP Feature Trends & Tips For A Better SEO Strategy Topic: SEO | Sponsor: SimilarWeb [Register Now]( January 28 at 3 pm ET Niche Vs. Multi-Topic Content: The Most Successful Marketing Model [Podcast] Topic: Content Marketing | Guest: Brian Morrissey [Learn More]( Digital Marketing Job of the Day [CRM Campaign Executive (Marketing Cloud or similar Automation Software)]( Soho House & Co.,  New York, NY, USA, [Apply Now]( [Submit Your Question]( [YouTube]( [Facebook]( [Twitter]( [Instagram]( [LinkedIn]( SEJToday is the daily newsletter for [Search Engine Journal](.
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