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Meta Pushes GA4 Integration, Boasts 22% Conversion Boost

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Get the latest SEO, PPC, content marketing, and social media news delivered daily. July 9, 2024, Tue

Get the latest SEO, PPC, content marketing, and social media news delivered daily. July 9, 2024, Tuesday Brought to you by [Meta Pushes GA4 Integration, Boasts 22% Conversion Boost]( [Meta Pushes GA4 Integration, Boasts 22% Conversion Boost]( Matt G. Southern Meta urges advertisers to link GA4 data, claiming a 22% conversion boost. Integration offers insights but has limitations. [Get started now!]( Sponsored [Discover NEW AI-Features and Updated UI in Moz Pro]( Surface insights faster and make smarter decisions with all new AI-powered features, a revamped user interface, and streamlined SEO workflows. [Get started now!]( [Get started now!]( [Critical SERP Features Of Google’s Shopping Marketplace]( SEO [Critical SERP Features Of Google’s Shopping Marketplace]( This analysis explores the integration of shopping experiences into Google's SERP features and evaluates their significance for ecommerce search queries. [3 Types Of PR & SEO Funnels That Will Maximize Conversions]( SEO [3 Types Of PR & SEO Funnels That Will Maximize Conversions]( Discover how integrating digital PR with SEO can drive qualified leads and ensure consistent messaging to guide customers to website engagement. [Google Struggles To Boost Search Traffic On Its iPhone Apps]( SEO [Google Struggles To Boost Search Traffic On Its iPhone Apps]( Google struggles to shift iPhone searches to its apps, reaching a low 30% adoption, as antitrust concerns loom over the Safari partnership. [How To Use Python To Test SEO Theories (And Why You Should)]( Technical SEO [How To Use Python To Test SEO Theories (And Why You Should)]( Explore the steps involved in using Python to test SEO theories and ensure the success of your SEO implementation. Sponsored [[GUIDE] Boost Your Visibility On The SERPs]( By SOCi Search marketing us evolving rapidly, and staying on top of the latest trends can be challenging. Download this powerful guide and learn how to overcome changes in Google’s algorithms, ways to leverage social media for success, and analysis of six generative AI tools you can use in your local SEO efforts. [Download Now]( [WordPress Nested Pages Plugin High Severity Vulnerability]( WordPress [WordPress Nested Pages Plugin High Severity Vulnerability]( High severity CSRF vulnerability in the Nested Pages WordPress Plugin affects up to +100,000 installations [The Three Pillars Of SEO: Authority, Relevance, And Experience]( SEO [The Three Pillars Of SEO: Authority, Relevance, And Experience]( Explore the three pillars of SEO: authority, relevance, and user experience. Get insights on optimizing your website for better rankings and increased traffic. [Google Gives Exact Reason Why Negative SEO Doesn’t Work]( SEO [Google Gives Exact Reason Why Negative SEO Doesn’t Work]( Google's Gary Illyes offers an unusually precise reason why negative SEO links don't work [Consumer Usage Of Social Media Platforms Is Shifting (Again)]( Content Trends [Consumer Usage Of Social Media Platforms Is Shifting (Again)]( Learn about the latest trends in consumer usage of social media platforms and how it affects brands in a recent survey. Webinar [Technical SEO Best Practices: How To Improve Discoverability, Crawlability & Rankings]( [calendar] Wednesday, July 17 at 2 pm ET [Save My Spot]( Webinar [Holistic Search 2.0: Optimizing and Measuring Organic & Paid Performance]( [calendar] Wednesday, July 24 at 2 pm ET [Save My Spot]( Webinar [Digital PR For SEO Hacks: 3 Case Studies for Earning 1,000+ High Authority Links from US Media]( [calendar] Wednesday, July 31 at 2 pm ET [Save My Spot]( Webinar [2024 Trend Updates: What Really Works In SEO & Content Marketing]( [Watch On Demand]( Ebook [Google Ranking Systems & Signals 2024]( By Search Engine Journal The fourth edition of Ranking Factors is finally here! It got a little makeover both in looks and content inside. [Download now]( [Download Now]( The fourth edition of Ranking Factors is finally here! It got a little makeover both in looks and content inside. [Download Now]( Latest Trends Shaping Search [SEO]( [Social Media]( [Content]( [PPC]( [Linkedin]( [Local]( [Digital]( [Generative AI]( [Ecommerce]( [YouTube]( The SEJ Experience: Connect, Learn, Advertise Let's Connect [LinkedIn]( | [Facebook]( | [X]( Meet our Writers [Contact an Editor]( | [Meet the Team]( Advertising [Meet Our Audience]( | [Let's Talk]( About Search Engine Journal Educating and empowering the SEO community by providing the freshest news and latest best practices via the industry’s smartest practitioners. Launched in 2003, SEJ is unique in its community-based approach to search marketing content. Virtually all of our contributed articles come from real online marketing experts, both independent and in-house. SEJ is owned by Alpha Brand Media. [View in Browser]( This email was sent to {EMAIL} [why did I get this?]( [unsubscribe from this list]( [update subscription preferences]( Search Engine Journal · 160 W Camino Real Unit #606 · Boca Raton, FL 33432 · USA

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