We’re bringing AI to life

Somewhere between Frankenstein, Alexa, and the Precogs [Return Path]( News, Resources & Industry Articles See what we're talking about right now. [Learn more about Certification]( The Changing Face of Email Marketing From spam filters to voice assistants, AI is becoming a routine part of life. For marketers, AI works behind the scenes, allowing us to leverage technology, rather than manpower, to harness the power of data. We’re able to build stronger subscriber relationships and work smarter. In our latest guide, we’ve brought the idea of AI to life with some examples of how it can transform an email marketing program. [Read the Report]( Featured from the Return Path Blog Our customers are doing great things And getting the recognition they deserve [Here are some recent examples]( Our Help Center is available to all And more reliable than 99% of the internet [Bookmark now, save time later]( New privacy rules head to California How will they affect you? [Dennis Dayman reports]( Enhancements to Sender Score Our dedication to providing tools to support the email ecosystem means that we continue to invest in our comprehensive data and analytics—including [Sender Score](. This November, changes to the scoring process will be made to better represent industry reputation standards. To see the reputation of your IPs, visit [senderscore.org](. Industry News & Best Practices [How to Get People to Subscribe to Your Newsletter]( | HBR For better or worse, almost all of us still use email every single day [What shoppers really want from personalized marketing]( | McKinsey Five highly effective examples from brands you love [How Surprise and Delight Was Beaten by a Can of Sardines]( | Convince & Convert Surprise your customers for maximum brand love [Return Path]( [T]( [F]( [In]( [P]( [R]( [3 Park Ave, 41st Floor | New York, NY 10016]( [View in browser]( | [Contact Us]( | [Privacy Policy]( [Update Preferences]( | [Unsubscribe]( © 2018 Return Path, Inc. All rights reserved.