Newsletter Subject

An Important Update Regarding Secret Santa and Reddit Gifts

From

redditgifts.com

Email Address

redditgifts@redditgifts.com

Sent On

Wed, Jun 9, 2021 07:14 PM

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An Important Update Regarding Secret Santa and Reddit Gifts Today is bittersweet. 2021 will be the l

An Important Update Regarding Secret Santa and Reddit Gifts Today is bittersweet. 2021 will be the last year of Reddit Gifts. The silver lining? Signups for the last ever [Arbitrary Day are open now](. But why is this the last year for Secret Santa? We have decided to take the resources involved with holding Reddit Gifts together and use them to drive product innovations to everyone on Reddit. Looking ahead, we're going to re-focus our efforts on reaching new countries, investing in foundation and moderator tools, and evolving how people engage in our communities. What’s next? We will continue to run exchanges through the end of the year and will finish with Secret Santa 2021. - In preparation for retiring Reddit Gifts we will be making a few product changes. - To limit incomplete exchanges, we have disabled new Reddit Gifts account creation. This means from this point forward no new Reddit Gifts account can be made. If you already have a Reddit Gifts account, we would love it if you would participate with us in these final exchanges. - Any incomplete exchanges will result in a ban from Reddit Gifts - This morning we turned off the ability to buy [Elves](. In December, we will email everyone who currently has remaining Purchased Elves memberships and initiate the refund process. If you have specific concerns about your Elves membership, please reach out to Reddit Gifts support. These changes have been put in place to ensure that these last exchanges are enjoyable for the legacy Reddit Gifts users. We want to celebrate the end of Reddit Gifts with the community that we’ve built so far. Countless acts of love, heroism, compassion, support, growth and hilarity abound on Reddit Gifts, and those memories will live on in the hearts of our community. It’s important to remember that the power of Reddit Gifts was never in the software, and has always belonged to the r/secretsanta community of gifters around the world. I’m sure you will all have a ton of questions, and we will be here to answer them. We struggled with this decision. We evaluated several alternatives and went back and forth for months. In the end, the reality is that we can’t give Reddit Gifts the attention it deserves. [Unsubscribe]( - [Unsubscribe Preferences](

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