Newsletter Subject

Bad News for Sephora Addicts

From

racked.com

Email Address

newsletters@racked.com

Sent On

Fri, Mar 16, 2018 07:17 PM

Email Preheader Text

[This $60 Pouch Fits Two Tampons] [A leather tampon case ] Cuyana, a brand that makes for a very spe

[View on the web]( [Visit our site!]( [Facebook]( [Twitter]( [Instagram]( [HMMM]( [This $60 Pouch Fits Two (2) Tampons]( [A leather tampon case (wut)]( Cuyana, a brand that makes [very good leather bags]( for a very specific type of person, has invented another leather product, made for an even more specific type of person: the kind who desires to swathe her tampons in $60 worth of leather. Meet the [Femme Pouch](, a collaboration with organic tampon brand Lola in honor of International Women’s Day. It’s a wallet for tampons! As some commenters have noted, the product begs the question, “Why do we need to hide our tampons in the first place?” But perhaps the most insightful observation came from another commenter, who excitedly noted that “This will fit my Pax vaporizer!” It’s true! The Cuyana Femme Pouch doubles as a luxurious swaddle for a vape. “It can hold up to two tampons,” reads the product description, “or — for those other moments in the month — your favorite pen.” As a person who neither vapes nor prefers to spend money on minimalist extravagances, I am, of course, not the Femme Pouch’s target customer. If you are, or know someone who is, please email me, as I am very curious about your lifestyle. UPDATE: A representative for Cuyana sent the following statement from co-founder Shilpa Shah: “As a women-led and founded company made up of a majority of women employees, we are excited to highlight periods with a beautiful product. Tampons, for many who use them, are often loose in our bags and get damaged. The Femme Pouch isn’t intended to hide our periods but rather to create a functional product that enhances the beauty and femininity of menstruation.” Ad from our sponsor Very Important [You Can Be Banned From Making Returns at Sephora]( [Sephora] Do you love shopping at Sephora because of the company’s generous and convenient return policy? Well, those returns might not have been as carefree as you thought. Earlier this week, the [Wall Street Journal]( wrote about a service called [The Retail Equation](, or TRE, which tracks customer returns and gives stores the ability to ban shoppers from returning future items if their return patterns are deemed problematic. According to TRE’s [website](, over 34,000 stores, including department stores and footwear, jewelry, and fashion brands, use the service. And while it doesn’t list the full roster of clients, the Journal confirmed some of the stores that use the service include Best Buy, the Home Depot, Victoria’s Secret, J.C. Penney... and Sephora. For years, there have been suspicions and rumors on beauty message boards that Sephora bans shoppers who return things too frequently. Officially, Sephora [allows]( returns, both opened and unopened, within 60 days of purchase, and items without a receipt are accepted in exchange for store credit. But shoppers have recently been sharing on [Reddit]( that they were banned from returning products at Sephora, with or without receipts, and the Journal’s report about Sephora’s official partnership with TRE confirms every shoppers’ worst fears. Sephora confirmed shoppers with egregious return habits could see consequences, issuing the following statement to Racked: Sephora is dedicated to providing all of our customers with an excellent shopping experience. We make every effort to accommodate returns, but a small fraction of customers take advantage of our policy, in many cases returning more than twice as much merchandise as they purchase. This limits product selection and unfairly impacts other clients. When we identify excessive return patterns, we notify those customers that we may limit future returns or exchanges if no proof of purchase is provided. According to [Yahoo](, TRE tracks shopping return behavior via driver’s license, so it’s fair to assume that any time you make a return and provide your driver’s license, that return is being monitored. (Recent stores where this has happened to me include Urban Outfitters, Buy Buy Baby, and Gap. Gulp.) Stores working with TRE’s Return Authorization system then monitor a shopper’s purchase history, frequency of returns, and the cost of the merchandise a shopper is returning. All of this adds up to a score for each store, and once a shopper scores above a given store’s threshold, they can be banned from making returns. Americans return over $260 billion worth of products every single year. Some retailers — like [L.L.Bean](, once notorious for its generous return policy — are pulling back on decades-old policies. Even Nordstrom, many shoppers’ favorite destination [because of its return policy](, has been cracking down on return behaviors. Last year, the company told [Yahoo]( that it has an “internal auditing” log that keeps track of returns, and when Nordstrom finds serial returners, it “may ultimately make the decision to stop serving them in our stores and online.” (Nordstrom told Racked it does not work with TRE.) On its site, TRE says the system is “designed to identify the 1 percent of consumers whose behaviors mimic return fraud or abuse” — a market that it says racks up as much as $17.6 billion a year. But the service is also flagging serial shoppers (who could also be serial returners), which is understandably making some extremely upset. (“The retailers need to be sued!” one Journalcommenter wrote on the story. “They can not post one return policy and then defer to something else.”) One Sephora customer, who recently received an [email]( from Sephora stating that due to her high return activity, it might “decline any future return with or without a receipt,” wrote on [Reddit]( that she feels she’s being “punished when I’m following Sephora’s own return policy” and that the banning feels “extreme, harsh, untrue, and unfair.” Another customer wrote on [Reddit](that “this is annoying because when I go there they always encourage me to buy things because I can just return it if you don’t like it. Also, especially with how expensive most products are, and considering things like skincare have to be tested over time, it’s not unusual for me to want to return something.” The good news is that TRE says it doesn’t share shopping behavior from one brand to the other, so if you’re banned from making returns at one store, it doesn’t mean you’re banned at others. Ad from our sponsor [More Stuff to Read Today](#) - [Adidas Wants to Somehow Make Everything From Recycled Plastic]( - [Ear Piercing Wasn’t a Coming-of-Age Ritual for Me]( - [Is Duluth Trading Company the Ron Swanson of Stores?]( - [Allbirds Made Wool Shoes Happen. Can It Do the Same With Eucalyptus?]( - [Empty Shoes Have Long Symbolized Death]( - [The Bizarre Poetry of ASOS Product Descriptions]( Did a friend forward you this email? [Sign up for the Racked newsletter](. Ad from our sponsor From Our Partners A selection from the editors at Racked [Woman in an airport]( [What to Never Wear on a Plane, From a Flight Attendant]( A flight attendant spills her list of things you shouldn't wear when flying— for the sake of comfort, practicality, and safety. [Read more]( [Tampons]( [Is a Revolution Finally Coming to Feminine Care?]( A flurry of fashionable fem care startups are taking aim at Tampax. [Read more]( Ad from our sponsor [Facebook]( [Twitter]( [Instagram]( This email was sent to {EMAIL}. Manage your [email preferences]( or [unsubscribe]( to stop receiving emails from Racked. Vox Media, 1201 Connecticut Ave. NW, Washington, DC 20036. Copyright © 2016. All rights reserved.

Marketing emails from racked.com

View More
Sent On

07/09/2018

Sent On

31/08/2018

Sent On

24/08/2018

Sent On

17/08/2018

Sent On

10/08/2018

Sent On

07/08/2018

Email Content Statistics

Subscribe Now

Subject Line Length

Data shows that subject lines with 6 to 10 words generated 21 percent higher open rate.

Subscribe Now

Average in this category

Subscribe Now

Number of Words

The more words in the content, the more time the user will need to spend reading. Get straight to the point with catchy short phrases and interesting photos and graphics.

Subscribe Now

Average in this category

Subscribe Now

Number of Images

More images or large images might cause the email to load slower. Aim for a balance of words and images.

Subscribe Now

Average in this category

Subscribe Now

Time to Read

Longer reading time requires more attention and patience from users. Aim for short phrases and catchy keywords.

Subscribe Now

Average in this category

Subscribe Now

Predicted open rate

Subscribe Now

Spam Score

Spam score is determined by a large number of checks performed on the content of the email. For the best delivery results, it is advised to lower your spam score as much as possible.

Subscribe Now

Flesch reading score

Flesch reading score measures how complex a text is. The lower the score, the more difficult the text is to read. The Flesch readability score uses the average length of your sentences (measured by the number of words) and the average number of syllables per word in an equation to calculate the reading ease. Text with a very high Flesch reading ease score (about 100) is straightforward and easy to read, with short sentences and no words of more than two syllables. Usually, a reading ease score of 60-70 is considered acceptable/normal for web copy.

Subscribe Now

Technologies

What powers this email? Every email we receive is parsed to determine the sending ESP and any additional email technologies used.

Subscribe Now

Email Size (not include images)

Font Used

No. Font Name
Subscribe Now

Copyright © 2019–2025 SimilarMail.