🌎 Tupperware's threefold surge

Plus: The Mattel Cinematic Universe | Was this newsletter forwarded to you? [Sign up here](%2F%2Fqz.com%2Femails%2Fdaily-brief%2F/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/7FN5etahVyEqug9uxyPQIXxazXtOkctEmH3F3k0HKL4=311) [Quartz](%2F%2Fqz.com%2Femails%2Fdaily-brief%2F1850685392%2Ftupperwares-threefold-surge%2F/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/yOX4JIDRvFqTyZBcHbgWJCQxeejYratEbntZUYzMOho=311) July 28, 2023 [View in browser](%2F%2Fqz.com%2Femails%2Fdaily-brief%2F1850685392%2Ftupperwares-threefold-surge%2F/2/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/bU_UByLqwqAkXEFM6nLjZMFWYzv-7WLi21jAzDmZW28=311) [ Tupperware products are offered for sale at a retail store on April 10, 2023 in Chicago, Illinois. Tupperware stock closed down nearly 50 percent today after the company warned that it may go out of business.](%2F%2Fqz.com%2Femails%2Fdaily-brief%2F1850685392%2Ftupperwares-threefold-surge%2F/3/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/agDqKmdK0DNquVA1riVAVyyZrxiE2tITC1c2K0jSWb8=311) Photo: Getty Images (Scott Olson) Good morning, Quartz readers! Here’s what you need to know Tupperware shares shot up 350% in the past five days. Investors are turning extremely bullish on the stock [for no apparent reason](%2F%2Fqz.com%2Ftupperware-shares-rally-meme-stock-1850685380%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/eeCk1es60uMBkwKZLtotsjsU9L6TbetrzufOQeVwoA8=311). Ticks are causing an increasingly common red meat allergy. The CDC estimates that the number of cases is [growing by about 15,000](%2F%2Fqz.com%2Fticks-are-causing-a-red-meat-allergy-in-a-growing-numbe-1850684234%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/iOr2YrBxX-s_BK0VMefBuiPGHbl3AvTMakxGEHkjfSU=311) each year. A Mar-a-Lago worker became the third person indicted in the case of the displaced White House documents. The prosecutor also [brought three new charges](%2F%2Fqz.com%2Fmar-a-lago-worker-charged-trump-classified-docs-case-1850685436%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/3kZvfFwWx9Z0mZ4vRa33koPLslP8KoCtaZvDVThHgeI=311) against former president Donald Trump. A heat wave in the US is affecting both the power grid and gas prices. Surging temperatures [have strained refineries](%2F%2Fqz.com%2Fhigher-gas-prices-us-heatwave-texas-lousiana-1850681702%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/96pVhHrVp4TeG2UWHWLj2Xy74taVnDYlLpKbJzxygK4=311) and increased demand for energy to power [air-conditioning units](%2F%2Fqz.com%2Fpjm-emergency-power-heat-wave-electricity-climate-1850681561%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/PNtHDbMBTGk1q41_jxursGkeRlvFhR5R9IEux-hQxO8=311). Tree planting certainly seems like a wholesome, tidy way to make up for carbon emission. Take a flight? Plant a tree. Emissions: gone. But reforestation has gone from a radical political movement to a convenient corporate gimmick to encourage conscience-free consumption in the age of climate change.[To learn more listen to our podcast here](%2F%2Fqz.com%2Ftree-planting-program-carbon-offsets-1850150737%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/51kdBYcdIZfD_f55aIUQZ3ZXAmsNxNYLhhvP_2EhppQ=311) [advertisement][advertisement][advertisement] The Mattel Cinematic Universe There’s a new MCU, and it’s based on a lot of plastic: Mattel is offering up its toy IP to Hollywood executives, hoping that it can be molded into a money-making, Marvel-styled franchise. Here are some of the films announced so far—for real—in the Mattel Cinematic Universe: 🇺🇸 American Girl 🦖 Barney 🎈 Christmas Balloon 🛞 Hot Wheels, with JJ Abrams’s Bad Robot 🎱 Magic 8 Ball 👨‍🚀 Major Matt Mason, starring Tom Hanks [That’s not even half of them](%2F%2Fqz.com%2Fmattel-cinematic-universe-45-movies-barbie-toy-sales-1850682683%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/C9GvwvNg4ECvLjfEVIVVdBpZAxCVzGJkCxXkSKYTobU=311). One big number: 3 billion Monthly active users on Facebook %2F%2Fqz.com%2Femails%2Fdaily-brief%2F1850685392%2Ftupperwares-threefold-surge%2F/4/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/jCHo9T6pRoxjfhEPMTNKjxXjfoKfFIfZOdCsFa_ngPU=311 Graphic: (Scott Nover) Facebook is far from Meta’s fastest growing app, though. [Quartz’s Scott Nover explains](%2F%2Fqz.com%2Ffacebook-passed-3-billion-users-for-the-first-time-1850680200%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/aAbUErBcCTJsCwQ7rLRhnq43X4SL5D2NhsSLdTIk0tg=311). Pop quiz: Hip-hop turns 50 What was hip-hop’s first big business move? A. Run–D.M.C’s deal with Adidas B. P. Diddy’s launch of Bad Boy Entertainment C. Will Smith’s casting in The Fresh Prince of Bel-Air D. Rick Ross’s launch of Maybach Music Group The answer is A., which happened in 1986 and kicked off a framework for generational wealth in a country that hasn’t historically afforded much of it to the Black community. [Read about hip-hop’s biggest business moves](%2F%2Fqz.com%2F50-years-of-business-moves-that-elevated-hip-hop-1850678745%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/3dtJ1-VJoy59iTKqI88NMP32neb7cJYrg78oyvzRlfA=311), part of our new [Hip-Hop: ’73 Till Infinity](%2F%2Fwww.theroot.com%2Fculture%2Fhip-hop-73-till-infinity%3F_ga=2.22903547.1356233466.1690135890-741532192.1661784666/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/Xd4Px5VJXw2NtYg2IdiKDklWdr0MqtO_wdjPwk_P1Ss=311) series. 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Your test results are a couple of clicks away—if you remember what site or app they’re on, and how to log in.[To learn more listen to our podcast here](%2F%2Fqz.com%2Fmychart-electronic-medical-records-health-1850234813%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/QBW6dsyqLniP7VyP0iDOffGnUOdO5Reyp4q3t9xbdmU=311) [advertisement][advertisement][advertisement] Surprising discoveries Changing social media networks is not as easy as it sounds. It all has to do with how the brain processes starting—[and stopping](%2F%2Fqz.com%2Fwhy-you-re-struggling-to-ditch-twitter-for-threads-1850683494%2F%3Futm_source=email%26utm_medium=Quartz_Daily_Brief_US%26utm_content=1850685392/2/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/Rz4mJKog2tLF1T_9_D4JqVbbYf4cqtEtC-YQEjvZN30=311)—habits. McDonald’s latest earnings were very purple. “This quarter, the theme is—well, if I’m being honest, [the theme was Grimace](%2F%2Fwww.cnn.com%2F2023%2F07%2F27%2Fbusiness%2Fgrimace-mcdonalds-earnings%2Findex.html/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/lkL6dx8NoYdVjJZIdx4euajcwqOdqb5Z557NgHGdUis=311),” the burger chain’s CEO said. Japan has a new luxury cherry variety. [One Benio is $30](%2F%2Fasia.nikkei.com%2FEditor-s-Picks%2FTea-Leaves%2FHow-a-30-cherry-helps-boost-rural-Japan/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/n5ocsYN7HCzxF48cBUQQY3V5jBZ785vd3L-jpXqzyCg=311). Kim Jong Un riding a horse and a tractor are just a few of the new paintings of the leader showcased in a North Korean art exhibit. [Take a look](%2F%2Fwww.nknews.org%2F2023%2F07%2Fkim-jong-un-approves-first-paintings-of-himself-in-boost-to-personality-cult%2F/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/ADQCNqbjF-XcXwazX3Pv3z25_r4QVJVTEwRtaDFuC9Y=311). Gen Zers are the stingiest tippers. And it may just be [the start of a greater shift](%2F%2Ffortune.com%2F2023%2F07%2F24%2Fgen-z-boomers-tipping-fatigue-inflation-culture-restaurants%2F/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/9ceJ11FLmgLiRcs3sJypKQ7hN4uXZ3PZ4_Js2JlYOPA=311). Our best wishes for a productive day. Send any news, comments, purple shakes, and expensive cherries to [talk@qz.com](mailto:talk@qz.com?cc=&subject=Daily%20Brief%20feedback%20&body=). Reader support makes Quartz available to all—[become a member](%2F%2Fqz.com%2Fsubscribe%2F/1/010001899bfb98f4-114bbc37-8157-4405-bbde-62af6767246a-000000/HyuW_y-J7gSS8JWTXr5aojZDsZ8-BL5-___1zLQu0ks=311). Today’s Daily Brief was brought to you by Sofia Lotto Persio and Morgan Haefner. 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