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What do we want? Products. When do we want them? Now. That’s why “product-led growth” has been the breakout strategy... [Product Hunt]( [Read in browser]( [This newsletter is brought to you by]( [The go-to model: product-led growth]( What do we want? Products. When do we want them? Now. That’s why “product-led growth” has been the breakout strategy of the last decade. When companies use PLG as their go-to-market strategy, they work on getting their potential customers to use their products straight away through trials and freemium models. Removing friction from that user experience helps get people using products, integrating them into their workspaces, and paying for them faster. [Arcade]( wants to help with that. The Chrome extension tool enables companies to quickly and easily create product demo flows that can be shared or embedded. It calls the demos “arcades” to emphasize the concept of playing around with the product. Makers Caroline Clark and Rich Manalang are former Atlassian colleagues (Charlie McGeorg rounds out the founding team), a company well-recognized as a product-led growth pioneer (see Jira and Trello), along with Slack, Zoom, Hubspot, and Monday.com. It’s good company in an exploding [market]( — one that grew from a $1 billion market cap in 2012 to $687 billion in 2020. The idea behind Arcade seems so simple, but that is the point. Sometimes even a trial or freemium model isn’t enough to win over a customer. For example, getting full use out of a product might require integrating it into your CRM or uploading sensitive data. You, your engineers, legal teams, and so on, often just want to see how it works first. Arcade could enable a sales or marketing rep show you in minutes. [Navattic]( is another newcomer and competitor we saw launch last year. Like Acarde, the YC-backed startup lets you build, share, and track product demos. Users make a front-end copy of their app and create interactive demos. Storylane, another recent YC alum, launched last year too. [Storylane]( takes the browser extension approach, letting users capture their domains and add a story through “walk-through widgets.” We also covered [Test-Box]( last year, which takes a [customer-led approach]( to sales. You can think of it as a sister approach to PLG. And if you’re a company leader that’s not using either of these models, we suggest checking out [Wingman](’s launch today, an AI-powered mobile wingman for your sales reps. [Demo your product]( DUCK HUNT FOR INVESTORS Spacecadet Ventures recently raised a $10M fund to help pre-seed to series A founders fuel their ideas. Today, [Unicorn Hunt]( launches, the fund’s own retro game. Players can compete to join fellow investors such as and Sriram Krishan of a16z and Austin Rief of Morning Brew. [Play to join]( Interviews When Content Becomes Your King Matt D’Avella on creator burnout and building an audience for the long run [Read more (16min read)]( SPONSORED BY [Daily]( handles all the complexities of building WebRTC video and audio. Developers can add 1,000-person calls to any site or app in minutes with Daily Prebuilt, which includes a customizable call interface and prebuilt features like chat, recording, and more. Or create custom layouts with our easy-to-use APIs, which provide maximum control over the call experience. We offer transparent pricing, HIPAA compliance, world-class docs and support, and enterprise-ready global infrastructure. Startups get $1,000 in free credit and extra support to grow. Get started for free by visiting [Daily.co](. [Sign Up Free]( Tuesday, 18 January 2022 Yesterday's Top Products [Othership]( [Guided breathwork to shift your state]( [▲ 829+]( [Flat Icons 2.0]( [27,900+ icons with lifetime updates and design tool plugins]( [▲ 525+]( [Shottr]( [Screenshot tool for those who care about pixels]( [▲ 412+]( [Vanta]( [Automate your SOC 2, HIPAA, & ISO 27001 compliance]( [▲ 1204+](  [Promoted]( [Homies]( [3D scene constructor with characters, BGs, and objects]( [▲ 300+]( [SEO-Checker.io]( [The complete, free SEO audit tool]( [▲ 273+]( [Nooble]( [Reddit for audio]( [▲ 162+]( [Videodeck]( [Scale your video production, overnight]( [▲ 121+]( [Loopcv]( [Find your next job super fast using automation]( [▲ 129+]( [Joon for Kids]( [Motivate your kids while teaching them important life skills]( [▲ 85+]( [Notifo]( [Open-source notification server for all channels]( [▲ 86+]( [Discover many more]( CAT NIPS - Bringing back the Club Penguin era: [Joon for Kids]( is a mixed reality game where kids level up when their parent-assigned tasks are complete. - [SavvyCal for Stripe]( launched as a new integration to help set up paid meetings. - Keep track of all your investments with [Notion Investment Dashboard](. - [Simplified Design]( is an all-in-one creative assistant offering AI content writing, graphic design, and social scheduling. 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