SEO: Content Briefs | Social Media Tools | DTC Study

Also... AI tools; Ecommerce chart; Industry IQ; Webinar U Can't read this email? [View it in your browser.](   [Practical Ecommerce Merchant]( March 15, 2023 Today's sponsor: [Rewind logo](   [3 Tools to Create SEO Content Briefs]( [Creating search-optimized content can pose a dilemma. Skilled writers don’t always understand search engines, and skilled search optimizers aren’t necessarily good writers.]( [The distinction is important given Google’s emphasis on quality content — clear explanations reflecting personal expertise, experience, and authority.]( [SEO Content Briefs]( [That’s the purpose of an SEO content brief, an outline of what to include in a piece. A content brief:]( - [Describes the article’s focus.]( - [Drives research, prompting writers to find answers to intent-driven questions.]( - [Helps writers create search-optimized content without limiting their unique voice.]( - [Allows publishers to organize content, ensuring critical topics are addressed.]( [Absent content briefs, editors sometimes shoehorn keywords into well-written prose. The result is a poorly optimized article that’s difficult to read. Read article >](   A Message from Rewind [Prevent, Detect, Recover from Website Errors]( [Rewind logo]( [Catch mistakes, threats, and disruptions to your Shopify site before they become lost sales. Recover data in just a few clicks to quickly capture revenue. Works for all store sizes: from $100 to $100 million. Protect Your Store >](   [18 Social Media Management Tools for 2023]( [There's no shortage of sophisticated and affordable social media management tools. Our all-new update is a rundown of leading providers — describing features, integrated platforms, and more. Read article >](   [Study: Klaviyo, Text Messaging Drives DTC Ecommerce]( [We researched how 50 direct-to-consumer ecommerce brands deploy email marketing. Most used Klaviyo and most solicited mobile phone numbers. Read article >](   From July 2022 [AI Tools Streamline Content Marketing and SEO]( [Combining the features of RankIQ and Jasper, two artificial-intelligence-based tools, can quickly produce compelling content drafts optimized for search engines. We explain in this helpful tutorial.]( article >](   📊 Ecommerce Chart [Fast growth marketplaces]   🎙 ['Ecommerce Conversations' Podcast]( [Amazon Consultant on Competition, Black-hat Sellers]( [Concealed Gun Safe Maker Seeks New Markets]( [Subscribe]( to the podcast.   🎯 Industry IQ Resources from our advertisers. [How to Secure Your Ecommerce Store]( [In-house, Outsource, or Midsource?]( [Next-Generation Composable Marketplaces](   🎓 [Webinar U]( [Instant 20-minute video + ebook.]( [State of Marketplaces in 2023]( [Facebook]( [Twitter]( [LinkedIn]( You are receiving this email at {EMAIL} because you opted on our website to receive the Practical Ecommerce newsletter. You can [unsubscribe,]( [change frequency]( or [update your email address]( at anytime. Was this email forwarded to you? [Subscribe here](. To ensure this newsletter reaches your inbox, please add newsletter@practicalecommerce.com to your contacts. If you use Gmail, just drag this email to your "Primary" tab. -- Practical Ecommerce 125 S. Park Street, Suite 430 Traverse City, MI 49684 Copyright (C) 2023 Practical Ecommerce.