Social Proof | Global Email Volume | SEO: Title Tags

Also... Serial entrepreneur; Great idea; Industry IQ; Webinar U Can't read this email? [View it in your browser.]( [Practical Ecommerce Merchant]( Jan. 10, 2022 | ⛽️ On this day in 1870, John D. Rockefeller founded Standard Oil. A Message from Ethair Market [Ethair Marketplace: New Ecommerce Platform]( [Ethair Market]( [Ethair bridges the gap between online shopping and cryptocurrency. Sellers can list items using traditional currency, an accepted crypto, or both. Currently in beta, Ethair is now available for users to explore, become familiar, and list items. Sign Up Now...](   [8 Ways Social Proof Sells (Much) More]( [One of the most prominent conversion tactics is social proof. Coined in 1984 by psychologist Robert Cialdini, social proof is the theory that most people follow the crowd when unsure of what to do.](   [Charts: Global Email Volume, Users, Marketing]( [The world's first email was sent in the early 1970s. Since then email has evolved into a vital digital marketing tool. The number of global emails sent has climbed each year as the internet has become more accessible. Over 306 billion emails were sent daily in 2020.](   [SEO: How to Optimize Title Tags for Ecommerce]( [Google once relied heavily on title tags to match search queries to web pages. That's no longer the case, as Google can discern a searcher's intent and deliver results accordingly. Nonetheless, titles remain important, as contributor Ann Smarty explains.](   ['I Like Starting Things,' Says Serial Entrepreneur]( [Peep Laja is a launcher. Having arrived in Austin, Texas, 14 years ago from Estonia, he launched CXL, a conversion optimization firm that morphed into e-learning. Then he launched Speero, a consultancy, and then Wynter, a SaaS platform for B2B intelligence.](   🔥 Today's Great Ecommerce Idea Access Google Ads Insights for Trending Keywords, Audiences "The new Google Ads Insights provides advertisers a sense of trending keywords and audiences. Insights can help (i) find new keywords and audiences, (ii) identify popular geo locations, (iii) determine exclusions, and (iv) explore and expand demographics, personas, and more." - Matthew Umbro, Key Account Director, Brainlabs   🎙 ['Ecommerce Conversations' Podcast]( [MarketerHire Exec on Freelancers, Content, SEO]( [Subscriptions, Books Drive Man Flow Yoga]( [Subscribe]( to the podcast.   🎯 Industry IQ Resources from our partners. [Best Site Search Practices for Q4 and Beyond]( [Sales Channels for the 2021 Holiday Season](   🎓 [Webinar U:]( [Instant 20-minute video + ebook.]( [Operational Foundations of KPI Dashboards]( [Ecommerce Conversion Mastery]( [Demystifying IOSS: Simplify E.U. VAT Compliance]( [3 Tips to Succeed in International Ecommerce]( [Facebook]( [Twitter]( [LinkedIn]( [Instagram]( You are receiving this email at {EMAIL} because you opted on our website to receive the Practical Ecommerce newsletter. You can [unsubscribe,]( [change frequency]( or [update your email address]( at anytime. Was this email forwarded to you? [Subscribe here](. To ensure this newsletter reaches your inbox, please add newsletter@practicalecommerce.com to your contacts. If you use Gmail, just drag this email to your "Primary" tab. -- Practical Ecommerce 125 S. Park Street, Suite 430 Traverse City, MI 49684 Copyright (C) 2022 Practical Ecommerce.