Ecom Post-Covid | Multichannel KPIs | Hustle Exec

Also... PPC planning; Product releases; Great Idea; CommerceCo Can't read this email? [View it in your browser.]( [Practical Ecommerce Merchant]( July 19, 2021 | 🛍 It's National Independent Retailers Week. A Message from Grammarly Business [Clear, Efficient Team Communication]( [Grammarly Business]( [Grammarly Business provides real-time writing assistance to teams of all fluency levels. Customize it to your organization and see improvement in all customer-facing writing. From grammar and clarity to tone and brand voice guidance, Grammarly Business drives results through improved communication and better customer interactions.]( [Try Grammarly Business...]( Webinar: Streaming Video + Ebook [10 KPIs for Multichannel Success]( [Key performance indicators are the critical metrics of a business. KPIs can identify strengths and weaknesses — successes and failures — to help a company succeed for the long term. In this 20-minute streaming video, we'll address 10 KPIs for multichannel retailers — those that sell on a website, marketplaces, and physical locations.]( [Instant Access...]( [Online Shopping, Post Covid, Retains Consumers]( [Covid-19 brought a huge increase in online shopping. Many consumers became online shoppers for the first time. It appears that they will continue to rely on ecommerce for a myriad of items. Second-quarter 2021 results demonstrate that online shopping is...]( A Message from Salesforce [Get Insights from a New Era in Ecommerce]( [Salesforce]( [Propel your business forward with insights from nearly 1,400 commerce leaders and 1 billion buyers. Read Salesforce's "State of Commerce" report. Get the Report...]( [Need More from Pay-per-click Ads? Try Planning]( [Pay-per-click advertising is essential for many ecommerce and omnichannel retailers. Google, Facebook, and other ad platforms have made it easy to set up a campaign. PPC success, however, often depends on careful planning and preparation, not rushing...]( [Ecommerce Product Releases: July 15, 2021]( [Here is a list of product releases and updates for mid-July from companies that offer services to online merchants. There are updates on live-streaming marketplaces, payment services, social commerce, headless commerce, customer experience, multichannel...]( [Hustle Exec: Ecommerce Firms Should Acquire Content Providers]( [Adam Ryan joined The Hustle in August 2016, four months after its launch. He was a part-time employee responsible for generating advertising revenue. By February 2021, when HubSpot acquired it, he was president. Ryan is now an investor and consultant, advising...]( 🔥 Today's Great Ecommerce Idea Reduce Your Business's Carbon Footprint "Climate change is front and center. Businesses can make a positive contribution in several ways. An ecommerce company could minimize packaging materials, reducing its carbon footprint. Most businesses that have committed to reducing carbon do so by purchasing carbon offset projects. For example, Etsy offsets all of its shipping emissions in this manner." - Marcia Kaplan, Freelance Business and Financial Writer 🗓 [CommerceCo Upcoming Live Events]( [CommerceCo delivers exclusive ecommerce marketing insights to experienced merchants.]( [Apply for free membership.]( [July 29: Modern Lifecycle Marketing]( [Engage customers, increase revenue, and improve customer retention.]( 🎙 ['Ecommerce Conversations' Podcast]( [Happiness, not Profit, Drives Grasshopper Founder]( [Entrepreneur's Eczema Inspires New Skincare Company]( [Subscribe]( to the podcast. 🎯 Industry IQ Resources from our partners. [Essential Amazon Advertising Search Terms]( [Mail Postcards to Lost Visitors, Lift Sales]( [Facebook]( [Twitter]( [LinkedIn]( [Instagram]( You are receiving this email at {EMAIL} because you opted on our website to receive the Practical Ecommerce newsletter. You can [unsubscribe,]( [change frequency]( or [update your email address]( at anytime. Was this email forwarded to you? [Subscribe here](. To ensure this newsletter reaches your inbox, please add newsletter@practicalecommerce.com to your contacts. If you use Gmail, just drag this email to your "Primary" tab. See [this page]( for other mail clients. -- Practical Ecommerce 125 S. Park Street, Suite 430 Traverse City, MI 49684 Copyright (C) 2021 Practical Ecommerce.