Newsletter Subject

Beardbrand Perseveres | Accessibility Books | SEO Link Value

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practicalecommerce.com

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newsletter@mail.practicalecommerce.com

Sent On

Mon, Aug 5, 2024 01:06 PM

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Also... Media Trends; Great Idea; Archive; Podcast = = > ?= Aug. 5, 2024= able> Today's = sponsor:

Also... Media Trends; Great Idea; Archive; Podcast [Read the Practical Ecommerce history](3D"5EcnM%5Ec%7CL=) = = > [Vie= w in browser](3D"=)  = [3D"Practical](3D"5EcnM%5Ec%7CLecjanD%7Cdkv=) Aug. 5, 2024= able> Today's = sponsor: [3D"Sunri=](3D"5Ecn=)= >  = table> [Beardbra= nd Perseveres Amid Challenges](3D"https:/=) = table> [I host =E2=80=9CEcommerce Conversations=E2=80=9D = while running Beardbrand, my direct-to-consumer provider of men=E2=80=99s g= rooming supplies. Periodically I=E2=80=99ll divert an episode to share the = details of my business in the hope it helps others. I=E2=80=99ve done that = three times in the last year, a challenging period for many ecommerce compa= nies, including mine.](3D"5EcnM%5Ec%7CLecjanEydkv-%=) [I=E2=80=99ve addressed our initial sales decline,= plans for recovery, and, most recently, a year-end recap.](3D"5EcnM%5Ec%7CLecjanE2dkv-%=) = iv> 3D"5EcnM%5Ec%7CLecjanE6dkv-%== y> [In t= his episode, I=E2=80=99ll discuss our recent changes at Beardbrand to perse= vere for better times.](3D"=) [The full audio of my dialog is embedded below= . The transcript is edited for clarity and length.](3D"5EcnM%5Ec%7CLecjanEDdkv-%=) [Logistics](3D"ht=) [Since my last update, we=E2=80=99ve focused on = lowering costs. One significant initiative was moving to a new 3PL to get c= loser to our new manufacturer. The goal was to shorten the time from the co= mpletion of manufacturing to shipping products to customers.](3D"5EcnM%5Ec%7CLecjanF%7Cdkv=) [Read article >](3D"5EcnM%5Ec%7CLecjanFmdkv-%=) = >  = r>= dy> A Message from Sunri= se Integration [Learn Shopify POS Secrets](3D") = > = [3D"Sunrise](3D"5EcnM%5Ec%7CLecjanF%5Edkv=) [Attend this free webinar hosted live by Shopify and Sunrise I= ntegration on Aug 8 at 11 a.m. Pacific. Ask questions and learn Shopify POS= checkout hacks from the pros!](3D"5EcnM%5Ec%7CLecjanFydkv-%=) [Ge= t Your Link Now >](3D"5EcnM%5Ec%7CLecjanF2dkv-%=)  = v> [3-Tiered Index Hints SEO Link Value](3D") [Google stores its index of web pages on a three-t= iered hardware system. The leak from Google's engineering documents suggest= s a link's authority depends on its tier.](3D"5EcnM%5Ec%7CLecjanDqdkv-%=) [Read article >](3D"5EcnM%5Ec%7CLecjanM%5E=) = d>   [Charts: Gl= obal Entertainment and Media Trends](3D"https:/=) [Per PwC, the gaming industry will experience the biggest growth amon= g media and entertainment companies. Read article >](3D"https://=)= =  = r> [New and Cl= assic Books on Web Accessibility](3D"https:/=) = > [An accessible ecommerce site is good for sales an= d essential for legality. Here's our selection of eight new and timeless bo= oks on accessibility, UX, more. Read article >](3D"5EcnM%5Ec%7CLecjanMedkv-%=)   From t= he Archive: December 2016 = able> [U.S. Robot= ics Founder on Early-day Internet, Entrepreneurship](3D"https:/=) = div> [Without U.S. Robotics, the pioneering modem manuf= acturer, there arguably would not be a World Wide Web. I recently spoke wit= h the co-founder of U.S. Robotics, Casey Cowell, to discuss that company, t= he early-day Internet.... Read article >](3D"5EcnM%5Ec%7CLecjanM2dkv-%=) = y>  = v> =F0=9F=94=A5 Today's Great Ecommerce Idea= pan> Optimize Logistics for Cost Efficiency= "Consolidate manufacturing and use a nearby 3PL to streamline the supply ch= ain, reduce transit times, and potentially lower costs, enhancing overall e= fficiency." - Eric Bandholz, Founder, Beardbrand = td>   [=F0=9F= =8E=99=EF=B8=8F Eco= mmerce Conversations Podcast](3D"https:/=) [Mystic Gum S= ees Early DTC Success](3D"https://p=) [DTC Toy Company Looks to= Better Days](3D".=) [Subscribe= n>](3D"5EcnM%5Ec%7CLec=) to the podcast. = tr> =   =F0=9F=8E=AF Indus= try IQ Resources from our advertisers.= > [Digital Ac= cessibility with the UserWay Widget](3D"https:/=) [3D"Facebook"](3D"=)= td> [3D"Twitter"](3D"5EcnM%5Ec%7CLecjanD-dkv-%=) [3D"LinkedIn"](3D"https:/=)= >= y> You are receiving = this email because you opted on our website to receive the Practical Ecomme= rce newsletter. You can [uns= ubscribe](3D"5=) or [update your email addre= ss](3D"5=) at anytime. Was this e= mail forwarded to you? [Subscribe here](3D"5E=).&n= bsp; To ensure this new= sletter reaches your inbox, please add newsletter@mail.practicalecommerce.c= om to your contacts. Gmail users just drag this email to the "Primary" tab.= = --= pan> Practical Ecommerc= e 125 S.= Park Street, Suite 430 Traverse City, MI 49684 = able>=

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