Newsletter Subject

🧐 Mistakes to avoid about when building your website

From

pixelgrade.com

Email Address

oana@pixelgrade.com

Sent On

Tue, Mar 9, 2021 02:26 PM

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Hey, Celebrating women should be a daily thing as it would be awesome to be with all the human being

Hey, Celebrating women should be a daily thing as it would be awesome to be with all the human beings out there, regardless of their gender, race, background, and such. But that would mean that we reached a certain idealistic level of living, which is, of course, a two-sided sword. On the one hand, beauty lies in being in motion. On the other hand, we’re far from perfect, which makes us extraordinary. However, there are areas in our lives where we can leave our perfectionist self be in charge. For instance, when building a website to present our work, sell our products and services, grow a community, you name it. There, options are limitless. Thus, most of us freeze because it’s hard to make decisions when everything is possible, right? We work far better with constraints. Andrei, my fellow marketer, was in the first line of working closely with a bunch of creative entrepreneurs who built websites for their businesses. While being in the trenches with all kinds of business owners—from folks who make soy candles to people who craft ceramics—he noticed how people make obsessions out of some particular features and avoid the hard yet mandatory questions. “I need a newsletter to keep in touch with my readers” “I need a blog to write about stuff” “I need a contact form so people can reach me” “I need a pop-up or browser notification to tell everyone about my offer” “I want an online shop to boost my revenue” These sentences came out loud a dozen times. Everyone we’ve been working amidst in the last ten years expressed similar intentions, even though nuanced. There’s nothing wrong with wanting them. Not at all. What’s counterintuitive, instead, is having no solid arguments behind those wishes. Nor the time, energy, and money to tackle them in the best possible way. That’s where the real danger lies. Andrei wrote a comprehensive article about [things you want on your website but you don’t actually need](. Not at once, not all of them, not in the particular way you are imagining. There’s more flexibility than you imagined. Make sure you capitalize on the digital’s core perks. Regardless of whether you’re experienced in managing websites or in your early days of building an online presence, I genuinely encourage you to read his piece. You’ll feel liberated by the time you hit the last words. Meanwhile, more power to the ladies! 🙋‍♀️ Have a sunny spring, —Oana P.S. The Upstairs Community is getting better and more diverse. [Join our growing tribe]( of people who dare to share a slice of their life in an authentic manner. Check out the [archive]( to convince yourself we’re here for good. Why I'm getting this? You’re receiving this email because you use one of our free or premium products. If you're just tired or bored of hearing from us, you can [unsubscribe]( with a click. No hard feelings! Thanks for staying with us so far. Our mailing address is:Pixelgrade5 Vasile Alecsandri Street700054 Iasi, Romania

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