More Sophisticated Livestreaming Is Helping Charities Raise Funds

Plus, how to engage young supporters in your nonprofit. Also, experts share tips on fundraising amid uncertainty ADVERTISEMENT [Philanthropy Today Logo]( Did someone forward you this newsletter? [Sign up free]( to receive your own copy. You can now follow The Chronicle on [Flipboard]( and [Google News](. ADVICE [Livestreamers Up Their Games to Help Charities Raise Funds]( By Emily Haynes [STORY IMAGE]( Raising money for charity using livestreaming isn’t entirely new, but this genre has upped its game, with streamers raising $1.4 million for nonprofits. Find out how it’s done and if this might be a good fit for your group. ADVERTISEMENT DONOR RELATIONS [How Nonprofits Can Better Engage Young People]( By Alex Counts, Sejal Desai, and Jay Sehgal [STORY IMAGE]( Ways to market to them, make events more youth-friendly, and recruit people under 40 to your board. VIDEO [Experts Share Tips on Fundraising Amid Uncertainty]( By Sara Herschander [STORY IMAGE]( Several frontline fundraisers joined the Chronicle to discuss how the pandemic has changed their relationships with donors and which donor-cultivation strategies are most effective now. SPONSOR CONTENT | Alliance for Early Success [Philanthropy Is Increasingly Betting on Policy Advocacy in the Early Childhood Years]( Nonprofit News From Elsewhere Online New management at FTX is trying to get back millions of dollars in donations the crypto trading firm made via its foundation before FTX collapsed late last year. Nonprofit recipients included ProPublica, an investigative journalism organization, and groups developing meat alternatives, researching machine learning and Covid vaccines, preparing for the next pandemic, and providing education and solar panels internationally. Some say they have already spent the money, while others, including ProPublica, intend to return their grants. Two key points will be whether a group received a donation after FTX became insolvent — as new managers struggle to determine when exactly that was — and whether a court deems FTX’s charitable foundation an independent organization or part of a larger, fraudulent scheme. ([Wall Street Journal]( — subscription) Melinda French Gates has stepped further out in front on support for women’s and girls’ causes since her divorce from Bill Gates, but that visibility was a long time coming. She has gone from a largely behind-the-scenes actor in the early years of the Bill & Melinda Gates Foundation to gradually becoming an equally visible partner to emerging as a leading voice for women’s access to birth control, child care, education, and business opportunities globally. In 2021, the foundation committed $2.1 billion over the next five years, and her own company, Pivotal Ventures, is pledging $1 billion over the next decade to “advance gender equality.” French Gates has also been evangelizing among other philanthropists and business leaders for those causes. Of her higher profile, French Gates said, “Since the divorce, I just get more and more comfortable with it all the time.” ([Wall Street Journal]( — subscription) More News and Features - David and Julia Koch Used to Pledge Tens of Millions a Year. Since He Died, Records Show a Slowdown In Public Giving. ([Daily Beast]( - Supporters Raise Millions to Rebrand Jan. 6 Rioters as ‘Patriots’ ([Washington Post]( - Minn. Governor Pitches Nonprofits on Oversight Proposal in Wake of Alleged Meal Fraud ([Minnesota Public Radio]( - Receiver of Dissolved LGBTQ Nonprofit in D.C. Sues Board Over Lax Oversight ([Washington Post]( - Harvard Kennedy School Condemned for Denying Fellowship to Israel Critic ([Guardian](. Plus: Why the Godfather of Human Rights Is Not Welcome at Harvard ([Nation]( - More Than $8 Million Has Been Raised to Support a Charity Backed by NFL Star Damar Hamlin as the Player Continues to Recover From Mid-Game Injury ([Insider]( - Woman in GoFundMe Scam Gets 3 Years in N.J. Prison ([New York Times]( - Previously Unsettled or Years, Historic $70 Million Pledge to Duke University in 2003 Confirmed Fully Paid, Administrators Say ([Duke Chronicle]( Arts and Culture - This Museum Would Tell the Story of Miami’s Segregated Era. It Has Stalled for Years. ([Miami Herald]( - Hollywood Rallies to Rescue Motion Picture & Television Fund, but Charity’s Financial Needs Remain ‘Urgent’ ([Deadline]( - ‘She Comes Back to Where She Belongs’: Why the Return of Colonial Art Is a Powerful and Necessary Statement ([New York Times]( SUBSCRIBE TO THE CHRONICLE Enjoying the newsletter? [Subscribe today]( for unlimited access to nonprofit news and analysis. EDITOR'S PICKS ADVICE [5 Trends That Will Shape Fundraising in 2023]( By Rasheeda Childress [STORY IMAGE]( To keep the money flowing, nonprofits will need to figure out how to attract much-needed fundraisers, respond to changing economic conditions, and learn how to talk to donors from different backgrounds. OPINION [Artificial Intelligence Can Help Nonprofits Reach More Donors, but Fundraisers Can’t Ignore Potential Pitfalls]( By Daniel Hadley [STORY IMAGE]( The emergence of text generating artificial intelligence applications such as ChatGPT could significantly change philanthropy — for better or worse. OPINION [Let’s Address the Real Reason Great Fundraisers Are in Short Supply]( By Lisa Pilar Cowan and Michelle Flores [STORY IMAGE]( Too often, nonprofits force development officers to grovel for donations from the rich, rather than emphasizing how to connect people in a community to support an organization’s mission. HEALTH CARE AND FINANCE [Charities That Curb Medical Debt for the Needy Are Growing Fast — and Innovating]( By Kay Dervishi [STORY IMAGE]( Help from MacKenzie Scott and other donors large and small are allowing organizations to help millions of Americans. Now relief groups are putting more money into advocacy work to help avoid debt and work with nonprofit hospitals to ensure patients in need get subsidized care. NEXT-GEN PHILANTHROPISTS [A Neurobiologist Finds More Satisfaction in Disruptive Giving]( By Sara Herschander [STORY IMAGE]( Looking for more people-centered work, Rebecca Balter found her calling in supporting organizing in the South and environmental-justice efforts. Plus: See the rest of our [December issue](. SPONSOR CONTENT | Plan International [What Does Equality Look Like? Girls Have the Answer]( From an early age, young girls are forced to reckon with harmful stereotypes and harsh gender norms. But today's girls are redefining what it means to be authentically represented across politics, media, business and all corners of daily life. ADVERTISEMENT RECOMMENDED WEBINAR [Watch Our On-Demand Webinar]( — Collaboration among frontline fundraisers, leaders, trustees, and program staff is a powerful formula for fundraising success. But those who work outside the development department don’t always know how to build ties with donors — or feel comfortable asking people for money. How can you foster an organizational culture that motivates staff, volunteers, and board members to strengthen relations with donors and advance fundraising? Watch the webinar recording to learn from two veteran fundraisers how to: - Encourage board members to prioritize fundraising — and give them tools to land big gifts - Show donors the value of their gifts in all communications - Teach non-fundraisers and volunteers how to advance fundraising Don't miss this chance to understand how to inspire donors and coworkers to partner in advancing your mission. 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