[Read in your browser here.](=) â Hi friends, Greetings from Dallas! On the drive up, I had a long conversation with a friend whoâs making a career change. My words were jumbled in the moment, but in retrospect, hereâs what Iâd tell him. So, I hear youâre looking for an invigorating job. You want to do work youâre passionate about and get paid well to do it. You yearn for success, but donât know how to channel your creative energy. Following your passion is a decent place to begin, but youâre going to need more than that. Every aspiring Hollywood actor is passionate, but only a few ever get paid enough to cover their rent because so many people dream of seeing their faces on the big screen. The desire to star in movies and TV shows isnât whatâs scarce. The market for actors is oversaturated, and so much of the time, success comes to luck and personal connections. Success is easier when you pursue things other people are ignoring. To do that, you need to get off the default path. Though thereâs less explicit direction along the independent route, it unlocks far more opportunity because thereâs so much less competition. â â
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âMost people think hard work is the result of passion. But at the beginning, passion is the result of hard work. Almost everybody I talk to who doesn't know what theyâre passionate about isnât doing enough. They sit around waiting for inspiration to strike. Donât wait; create. If you want to be an urban planner, design a three-dimensional model of your ideal city. To be a fashion designer, start making your own clothes. And if you want to become a writer, write every day and publish at least one article every week. Passive learning isnât enough â thereâs a certain kind of knowledge you only gain by actually doing the thing. Reading is also useful, but most people do it wrong. They read what everybody else is reading â the same industry publications and people on Twitter and LinkedIn, giving them an undifferentiated perspective. My prescription is simple: [Escape the news cycle](. Avoid anything written in the past year (most journalists arenât worth reading anyways). From a competitive standpoint, the good news is that everybodyâs so glued to their phones you can gain a serious advantage simply by consuming alternative information sources like old books, interviews, and documentaries. Aim to become an expert on the history of your field. With the Internet at your fingertips, thereâs no excuse for ignorance. Thereâs a certain kind of passion that only comes from being better than just about everybody else at something, and you should strive to cultivate it.
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âWriting Write, too. Putting ideas into your own words will cement your knowledge and show you what youâre actually passionate about.
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If you arenât sure what to write about, here are some ideas: - Create an FAQ page for the key ideas in your field ([here's a good example from Laura Deming]().
- Write a mini-biography of somebody who interests you, similar to [what I did with Peter Thiel](=).
- Study the mechanics of an adjacent field and show how they could apply to your own. This is a good way to find entrepreneurial opportunities too. For example, Marc Andreessen studied the Creative Artists Agency and [applied the ideas to venture capital](.
- Summarize an academic paper and explain the concepts in simple language ([here's an example from Eli Dourado](, who writes about key papers in economics). Showcase your writing on a simple website of your own and share it with potential employers. Youâll instantly stand out from other job applicants if the writing is good. The more specific your knowledge and expertise, the better.
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Reading and writing about your ideas literally changes how you see the world. Certain kinds of opportunities are only available to people who have the knowledge to see them. Some people start with curiosity and work backwards to find the practical application for their interests. Thatâs what happened with Edwin Land, the founder of Polaroid and Steve Jobsâ hero. For years, he went to the New York Public Library every day, and poured through books about light. He reflected on his obsession: âI was fortunate enough to acquire Robert W. Woodsâ book, Physical Optics, which I read nightly the way our forefathers read the Bible." That knowledge led him to the idea of polarized light, and two decades later, the Polaroid camera. Others look for a problem and later become an expert on it. Thatâs what happened for me with education. I hated school growing up. Iâve been hell-bent on improving the education system for almost two decades. Iâve long had an intuitive sense of how to improve things, but only recently did I discover learning science. Concepts like mastery learning, and spaced repetition might sound like a snooze fest from the outside, but the more I study them, the clearer I see how our education system falls short â and the more determined I am to build something better. Thereâs a systematic way to find work youâre passionate about: take on hard projects, become an expert on the history of your field, and write about what you learn. The goal is to cultivate knowledge thatâs scarce and in high demand. â â
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âThe opportunity of writing online shared above applies to young people, too. Thatâs why my team and I are building [Liftoff](), a writing program for high schoolers. We believe writing online is a powerful way for teens to set themselves apart. Teens who write online: - Write better, think better, and speak better
- Increase their odds of getting into the college of their choice
- Meet others their age with similar interests around the world
- Lean into their passions and realize their potential If someone you know is a curious, driven teen looking to start writing online, we encourage them to [apply for our four-week Liftoff Beta program](, which kicks off later this month. If you want to work with us, weâre still looking for a Liftoff [Founding Director of Product](, among other [open positions](=). Have a creative week, [David Perell Logo 2x]
Thanks for reading! If youâre serious about learning to write, [sign up for my 50 days of writing series.]() Iâll send you a series of emails about every aspect of the craft, from finding new ideas, to editing your writing, to building an email list. If you'd like to update your email settings, choose one of the options below. 1. [Click here](=) to unsubscribe from Monday Musings only. 2. [Unsubscribe]( to be removed from all future mailings. That'll make me sad. But hey... I get it. You're busy. Just know that once you click this link you won't receive any more emails from me. If you want to opt-out of Monday Musings and don't see a link above to do so, just hit reply and let me know. I'll take care of it for you personally. 3. If you're interested in subscribing to my other emails, [click here](). In particular, I recommend my weekly [Friday Finds]() email. In it, I share my favorite books, articles, videos, and podcasts every week. 10900 Research Blvd Ste 160C PMB 3016, Austin, Texas 78759