How to track email campaigns and traffic in GA4

Hi {NAME}, Himanshu here from OptimizeSmart. I hope you are doing well. I have couple of updates for you... # Get helpful tips on daily basis If you are the type of person who finds it helpful to receive short tips on GA4, improving conversions, fixing attribution issues and learning about analytics in general, then follow me on LinkedIn. I post a few short tips each day. [Click here and follow me on LinkedIn.]( #1 [How to track email campaigns and traffic in GA4]( To conduct the email traffic analysis, we will create a new exploration report from scratch. This new report would have nine tabs. Each tab would display one sub-report, which measures the performance of your email marketing campaigns and email traffic. Following are the nine sub-reports we would create in our exploration report: 1) Overview – This report provides an overview of each email marketing campaign. 2) Landing Pages – Use this report to measure the performance of landing pages from email traffic. 3) Devices – Use this report to measure the performance of different devices (desktop, mobile, smart TV, tablet) that send email traffic to your website. 4) Browsers – Use this report to measure the performance of different web browsers that send email traffic to your website. 5) Countries – Use this report to determine the countries that sent email traffic to your website. 6) Conversions – Use this report to determine all the conversions generated by email traffic on your website. 7) ECommerce – Use this report to measure the ecommerce performance of email traffic to your website. 8) User Flow – Use this report to determine how the email traffic is using your website. 9) Funnel – Use this report to determine how email traffic is converting on your website. One program to rule them all >> Sales & ROI + GA4 + BigQuery + Data, Maths & Stats + Attribution Modelling + Looker Studio. 3k+ students + Enrollment from US and UK universities. I designed this all-in-one training program so that: a) You can understand how they all work together. For example, >> How you can implement digital analytics with GA4. >> How BigQuery works with GA4 and vice versa. >> How looker studio works with BigQuery and GA4. >> How to use the knowledge of maths and stats to interpret analytics data. >> How to set up KPIs and marketing funnels. >> How to optimize and scale ads by leveraging analytics and attribution data. b) You don't have to purchase half a dozen different courses from different course creators, all teaching the same basic stuff. "Click here...and now click there....". You can learn these ‘click here and then click there’ lessons for_free on my blog or YouTube. c) I teach how to use AI tools like chatgpt to automate mundane and low value tasks like manually creating Excel/Google sheets functions and formulas, regex, SQL, JavaScript etc. So that you can spend more time doing data analysis then data extraction. In this training program my objective is not to teach you digital analytics. That's not my end goal. My end goal is to increase sales and ROI by leveraging the knowledge of digital analytics. That's the end goal. So everything you learn is tied to driving sales and ROI. [Learn more about the training.Â]( #2 Set Up Your Google Analytics 4 (GA4) Account Correctly And Fast like a pro. [Get the 62 points GA Checklist ebook (45 pages)]( #3 If you are not sure whether your GA4 property is setup correctly or you want expert help migrating from Universal Analytics to GA4 then [contact us](. I hope you find all these updates helpful. Talk soon, Himanshu Sharma Founder, OptimizeSmart.com You got this email because you subscribed to OptimizeSmart.com OptimizeSmart, Alford, Aberdeenshire, UK [Unsubscribe](