GA4 Ecommerce Conversion Rate – How to find and use it

Hi {NAME}, Himanshu here from OptimizeSmart. I hope you are doing well. I have couple of updates for you... # Get helpful tips on daily basis If you are the type of person who finds it helpful to receive short tips on GA4, improving conversions, fixing attribution issues and learning about analytics in general, then follow me on LinkedIn. I post a few short tips each day. [Click here and follow me on LinkedIn.]( #1 [GA4 Ecommerce Conversion Rate – How to find and use it]( Unlike in Universal Analytics, the e-commerce conversion rate is missing in GA4. It does not exist for no apparent reason. However, there is a workaround. You can use the ‘Session Conversion Rate‘ metric as an e-commerce conversion rate metric via the exploration report. #2 [How to use DebugView report in Google Analytics 4.]( Follow my 10-point checklist to use the GA4 debug view report correctly every time… 1) Make sure you are not using any browser blocking GA4/GTM before you start debugging. 2) Check the settings of the antivirus software or Firewall you use before you start debugging. It might be blocking GA4/GTM scripts. This step is often overlooked. 3) Clear the browser cache and delete all cookies. So, if you previously opted out of tracking, it won’t negatively affect your debugging. 4) Navigate to the ‘Network’ tab of the developer console, refresh your web page and check whether you can see the GA4 request URL. Search for ‘collect?v=2’ to find GA4 request URL. If you don’t see the request URL, GA4 may not be working on your device. Also, make sure that the status for the request URL is 200 or 204. If you see the status ‘(blocked:other)’, something is blocking GA4 on your device. 5) Filter the network request by searching for ‘gtm.js’. Make sure that the status for the request URL is 200. If you see the status ‘(blocked:other)’, something is blocking GTM on your device. . . . #3 Do you want better skills in digital analytics and marketing? If yes then register for the free_training. Hurry, seats are limited. Here’s what we’re going to cover… #1 Why digital analytics is the key to online business success. #2 The number 1 reason why most marketers are not able to scale their advertising and maximize sales. #3 Why Google and Facebook ads don’t work for most businesses & how to make them work. #4 Why you won’t get any competitive advantage in the marketplace just by knowing Google Analytics. #5 The number 1 reason why conversion optimization is not working for your business. #6 How to advertise on any marketing platform for FREE with an unlimited budget. #7 How to learn and master digital analytics and conversion optimization in record time. [Click here to register for this class]( Set Up Your Google Analytics 4 (GA4) Account Correctly And Fast Table of Contents GA4 Setup Planning GA4 Basic Setup 1) Upgrade to GA4 (Google Analytics 4) ​2) Set up Enhanced Measurement Tracking in GA4 ​3) Activate Google Signals for your GA4 property ​4) Exclude internal traffic in GA4 ​5) Connect your GA4 property with Google Ads ​6) Set Up Site Search Tracking in GA4 ​7) Set up Scroll Tracking in GA4 ​8) Import conversions from GA4 property to your Google Ads account ​9) Connect your GA4 property with Google Search Console ​10) Set up Cross Domain Tracking in GA4 11) Connect your GA4 property with BigQuery 12) Transfer GA3 (Universal Analytics) data into GA4 13) Save your Universal Analytics data from being deleted 14) Setup GA4 test property 15) Setup referral exclusion in GA4 16) Install Google Analytics 4 on Shopify GA4 Intermediate Setup 1) Set up GA4 Custom Events ​2) Rename Events in GA4 ​3) Use the debug view report in GA4 ​4) Set Up Goal Conversion Tracking in GA4 ​5) Setup Content Grouping in GA4 ​6) Create User properties in GA4 ​7) Create custom insights in GA4 ​8) Create remarketing audiences in GA4 ​9) Build comparisons (advanced segments) in GA4 10) Create custom audiences in GA4 11) Create Audience Triggers in GA4 12) Upload data from external data sources via GA4 Data Import GA4 Advanced Setup 1) Set up predictive metrics in GA4 2) Create Predictive Audiences in GA4 ​3) Set up Ecommerce Tracking in GA4 4) Set up Enhanced Ecommerce Tracking in GA4 5) Set up Sales funnels in GA4 6) Export data from GA4 to BigQuery 7) Track Single Page Apps in GA4 8) Setup GA4 via GTM Server Side Tagging Website Audit for Universal Analytics Set up Universal Analytics Account Level Setup Universal Analytics Property Level Setup Universal Analytics View Level Setup Other Universal Analytics Configurations FAQ: Do you show “How” to do each item on the checklist? If so, with screen shots? Yes. There are links to the articles with detailed step by step instructions. FAQ: Does this ebook cover GTM too? Yes. [Get the 62 points GA Checklist ebook (43 pages)]( Looking for Google Analytics 4 & Google Tag Manager Consulting Service? If you are not sure whether your GA4 property is setup correctly or you want expert help migrating from Universal Analytics to GA4 then [contact us](. I hope you find all these updates helpful. Talk soon, Himanshu Sharma Founder, OptimizeSmart.com You got this email because you subscribed to OptimizeSmart.com OptimizeSmart, Alford, Aberdeenshire, UK [Unsubscribe](